Industry Buzz

4 Blog Tools to Get Your Articles In Front of More Blog Readers

Social Media Examiner -

Do you want more blog readers? Are you looking for creative tools to increase your exposure? When people share your blog content with friends, they help build your readership. In this article you’ll discover four often-overlooked tools that encourage social sharing to draw more readers to your blog. #1: Reveal Content After Shares When a [...]This post 4 Blog Tools to Get Your Articles In Front of More Blog Readers first appeared on Social Media Examiner. Social Media Examiner - Your Guide to the Social Media Jungle

Hangout with @TwitterDev May 29

The Twitter Developer Blog -

On May 29th at 1PM PDT, we’ll be running a Twitter Q&A over Google+ Hangout. Come chat with our developer advocates Jon Bulava, Craig Wright, Sylvain Carle and Ryan Choi, who will be fielding questions about our syndication products (Cards and Timelines) and the APIs. Feel free ask questions before the event by using the Q&A app or by tweeting to @TwitterDev with the hashtag #twitterhangout. And if this time isn’t ideal, don’t worry — we’ll host more hangouts with our international teams soon. You can register and ask questions before the event here.

AWS June Webinars - Focus on TCO

Amazon Web Services Blog -

After a pair of very successful partner webinars in May on the important topic of security, we will turn our attention to the equally important topic of TCO (Total Cost of Ownership) in June. We'll be holding two webinars on this topic (once again with the help and cooperation of our partners), at no charge. The dynamic, flexible, pay-as-you-go nature of the AWS Cloud gives you the raw materials (servers, storage, bandwidth, and so forth) to build powerful, highly scalable applications that respond to changes in usage and server load by scaling up and down as needed. When combined with innovative business models such as Reserved Instances and Spot Instances, you have plenty of options in front of you and some decisions to make. If, as many of our customers do, you adopt AWS for multiple projects spread across departments and divisions, tracking, optimizing, and minimizing your AWS bill can become challenging. Fortunately, several members of the AWS Partner Network provide tools, service, and expertise to help you to manage your costs and to optimize your spend. These partners will be participating in our webinars! Here's what we have in store for you: June 5 - AWS Cost Management - Tracking, Allocating, and Collaborating Spend With CloudCheckr At 10:00 AM PT on June 5th, AWS and CloudCheckr will present the AWS Cost Management webinar. In this webinar you will learn how DevOps and Finance teams manage their cloud costs using AWS features such as resource tagging, detailed billing, and Reserved Instance (RI) purchases. In the webinar, you will learn how joint AWS / CloudCheckr customer Illumina reduced their costs by using customizable reports, cost optimization recommendations, and an automated implementation of best practices. June 12 - Best Practices to Reduce Your Cloud TCO With Cloudability At 10:00 AM PT on June 12th, AWS and Cloudability will use the Best Practices to Reduce Your Cloud TCO webinar to share useful tips such as finding and shutting down AWS Resources that aren't being used. The webinar will include a demonstration to show you how REA Group uses Cloudability's tools to manage their infrastructure and reduce their own TCO across a large and complex set of global AWS deployments. As always, these webinars are available at no charge. Space is limited and preregistration is recommended! -- Jeff;

Bing Webmaster Forums Shutting Down

Bing's Webmaster Blog -

Over the last few years, we’ve had our Webmaster forums up and running. They’ve been around a while now in a few iterations, and like any community, the goal is to grow it to be vibrant and engaging. To foster the deep involvement of experts who help others, creating a community that contributes to improvements and makes its own gravity. There comes a time, however, when you sometimes need to re-evaluate, and once in a while, regroup. Thus as of the end of May (or early June), we’re taking down our Bing Webmaster Community Forum, allowing us time and resources to focus energies in other directions. For general questions, our Help & How To section is built to handle the top line stuff. This includes housing our Webmaster Guidelines and deeper dives on how to use our tools. For deeper conversations, our Webmaster Blog will continue to publish weekly, with comments open to all who wish to participate on the posted topics. If there is a problem with Webmaster Tools, or with how Bing is interacting with your website, as usual, our email support exists to offer help in legitimate cases. Otherwise, there are a number of communities online today that house exactly the expertise folks seek. We participate at WebmasterWorld, and encourage folks to engage the community at large with questions. Duane ForresterSr. Product ManagerBing

Visit the AWS Pop-up Loft in San Francisco

Amazon Web Services Blog -

AWS gives you the power to launch IT infrastructure in minutes, use as much or as little as you need, and then shut it down when you are finished with it. Today we are doing something similar, but with actual physical, in-person resources. The AWS Pop-up Loft will open up in San Francisco on June 4th and will remain open until June 27th. You can think of the Loft as "technical interaction on demand," or, if you like, "re:Invent on crack." We will be providing daily technical sessions, one-on-one access to technical experts and mentors, continuous hands-on labs, talks by invited guests, and much more! Location, Location, Location The Loft is located at 925 Market Street in San Francisco, in the SOMA neighborhood and close to many current AWS customers and early-stage startups. Here's the schedule: Ask an Architect - 10 AM-8 PM Monday - Friday; 10 AM - 6 PM Saturday Sessions - 10 AM-5 PM Monday - Saturday Technical Bootcamps - 10 AM-6 PM Saturday Self-Paced Hands-On Labs - 10 AM-8 PM Monday - Friday   Ask an Architect If you would like to connect with a member of the technical team on a one-on-one basis, our Ask an Architect program is right for you! You can book a session ahead of time, or you can simply walk in. You will have access to deep technical expertise and will be able to get guidance on AWS architecture, usage of specific AWS services and features, cost optimization, and more. Bring your questions, your architecture diagrams, and your code! Sessions Every day, AWS Solution Architects, Product Managers, and Evangelists will be leading three or four 60-minute sessions. Content will be drawn from the highest-rated and best-attended sessions at re:Invent (updated to reflect all that's happened since then, of course) and will include an Introduction to AWS, Mobile & Gaming, Databases, Big Data, Compute & Networking, Architecture, Operations, Security, and Business Mentoring. Technical Bootcamps We will run a full-day technical bootcamp each Saturday - beginner ("Getting Started With AWS"), intermediate ("Store, Manage, and Analyze Big Data in the Cloud"), and advanced ("Taking AWS Operations to the Next Level"). These bootcamps are normally a $600 (each) value; they are available to startup customers at no charge at The Loft! Self-paced Hands-on Labs You can sharpen your technical skills by taking one (or more) of our self-paced hands-on labs. The labs run the gamut from beginner through advanced, and are available to you at no charge at the Loft (the usual cost is $30 per lab). Special Events We have also planned some special events for The loft. The list is still evolving but here's what we've set up so far: AWS Hack Night - On Friday, June 6th, we will reprise the popular and successful Game Day first held at re:Invent. This is an interactive, hands-on learning environment that will familiarize the players with the AWS environment while developing operational crisis management skills. Competing teams will set up an AWS environment, trade credentials with each other, damage the infrastructure in creative and dastardly ways, and then repair and assess the damage. Networking - We have set up a networking session on June 17th with Amazon CTO Werner Vogels . Werner will conduct a fireside chat with Michael Skok of Northbridge Venture Partners. We are also working to arrange other networking events and happy hours. Come and Join Us If you are an AWS user, you are welcome to come and hang out at The Loft. Enjoy our snacks and our Wi-Fi, network with other AWS users, and take advantage of all of our other resources. I am really excited about The Loft and will be ending my self-imposed travel hiatus in order to conduct technical sessions on June 10th and 11th. I hope to see you there! -- Jeff;

PlaceFull app powers real-time online bookings

Yahoo! Small Business Blog -

PlaceFull app powers real-time online bookings: commercecentral: How many bookings did your business get last night while you were sleeping or over the recent holiday weekend? If you don’t have an online booking solution, probably zero. And that’s a shame, because over 35% of all bookings occur after normal business hours with the peak booking time being at…

Queensland’s Cloud First Initiative Moving Forward Ahead of Federal Australian Efforts

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

The Queensland, Australia government released an addendum Tuesday to the Queensland Government ICT Strategy 2013-17 report as well as the state's Cloud Computing Implementation Model. The plan follows the announcement of the federal Australian Commission of Audit's mandatory "cloud first" policy. The state Independent Commission of Audit and Queensland Government…

New Customer Relationship Management for AWS Marketplace Sellers

Amazon Web Services Blog -

You should think of the AWS Marketplace as your cloud software store. If you want to consume cloud-based applications, the Marketplace makes it easy for you to find, buy, and start using them. If you are an Independent Software Vendor (ISV), Value-Added Reseller (VAR), or Solution Integrator (SI) and want to develop and distribute cloud-based applications, making them available in the Marketplace will help you to attract new customers and will also offer your existing customers a solution designed to run on the AWS Cloud. Today we are adding a set of CRM (Customer Relationship Management) features that will provide ISVs, VARs, and SIs with a set of features that take advantage of AWS usage data to send customized messages at critical points in the customer lifecycle. These features are free for AWS Marketplace Sellers and require no setup or configuration. You simply supply us with the email content and we will take care of the rest. Lifecycle Targeting This new feature is powered by actual AWS usage data. You can now send a customized email to your customer at the following points: First Launch - Ensure that they have the resources needed to get started. New Version - Explain benefits and provide upgrade instructions. Declining Usage - Understand declines and avoid possible attrition. For each type of notification, you can define and then continually refine the content that customers will see in their inbox. This new feature is available to all Marketplace Sellers. To get started, simply contact the Marketplace team at -- Jeff;

Ramping Up Your Brand’s Online Presence

The Rackspace Blog & Newsroom -

Many companies that came to prominence in the age of the internet understand that their brands exists both on and offline. However, more traditional brick and mortar companies—those that sold goods when a shopping cart was something you physically pushed in a store— may find themselves struggling with creating their online brand. Here are three considerations for those companies as they look to ramp up their online presence. Offline Brand Reputation Influences Online Behavior Technology may have leveled the playing field for new, upstart businesses, but when it comes to brand loyalty, research shows that established, offline brands have the advantage. One academic study found that offline perceptions of a brand translate to a higher degree of online loyalty. In fact, well-known brands “have greater-than-expected loyalty when bought online compared with an offline environment and conversely for small share brands.” Any well-established brands that are not taking advantage of an ecommerce strategy should strongly consider it. Additionally, as a smaller brand transitions to an online marketplace, that company must have a dogged determination—and maybe some clever digital marketing strategies—to overcome their better-known counterparts. The Front Door To Your Business Is The Web Many storeowners have tasks besides stocking the shelves and cashing out customers. They understand that cleaning the windows, sweeping the porch and picking up parking lot trash are key to establishing curb appeal to bringing business inside. Yet, as Susan Jacobs of All-State Legal pointed out in a recent Fox Business article, “Today’s consumers are increasingly likely to first encounter your brand online than off, and even those who get their first impression of your brand in print often follow up with a Google search.” In other words, all that work done to make an engaging physical space could be lost on many of the modern consumers. Just like you wouldn’t have a dirty entrance to a store, you need to ensure that your online presence is welcoming. Brand consistency between your main website, blog, shopping cart, social media and banner ads is not only necessary, it’s key to making that important first impression to the modern shopper. Taking Social Seriously Sure, there is a lot of discussion of funny cat GIFs and photos of food on social media, but the digital world is ripe for conversations about your brand. A study released by Twitter at the beginning of May looked at how users were exposed to brands and whether they took action. In a sample size of 12,000 people, Twitter found that half of the respondents mentioned a brand 15 or more times. The report goes on to say that, “With so many people following and mentioning brands, it’s not surprising that a whopping 99 percent of Twitter users in the study were exposed to a brand-related tweet in the month of January alone.” The study drives home the point that social media users are being exposed to brands simply through their own personal contacts, regardless of any paid online advertising. But does all this brand exposure drive results? The answer is a resounding “yes.” The study found that 54 percent of the Twitter users have taken an action after seeing a brand mention in a tweet. Those actions include checking out the company’s website or Twitter profile; an online search; simple consideration; or even retweeting the brand mention. Looking or help with your online brand? Connect with Rackspace Digital, the team of infrastructure specialists for content, ecommerce and mobile applications. *Photo by Michael Bäumert via Flickr.

Connecting to the pulse of the planet with Twitter APIs

The Twitter Developer Blog -

Twitter is a global, real-time platform; an indispensable companion to life in the moment. As such, Twitter is a reflection of what’s happening in the world at any given time and the Twitter APIs give developers the opportunity to tap into the pulse of the planet and use that data in innovative ways. I recently had the pleasure of giving a talk at the API Strategy & Practice Conference in Amsterdam to a fantastic group of developers. After sharing a few stories about Twitter and highlighting some companies in the Twitter ecosystem, I presented the APIs and performed live demos to show how easy it is to get started using the Twitter platform. Twitter Streaming APIs The Twitter platform consists of two major set of APIs: the Streaming APIs, which allow you to access to Tweets in real time, and the REST APIs, which make it possible for you to perform actions on Twitter and tap into the existing set of data. Streaming APIs are my personal favorite because they are the very essence of “the pulse of the planet.” They materialize as a long-lived HTTP connection with a very low latency, sending new Tweets as they are posted in a fraction of a second so you can see what’s happening at this precise moment. In fact, Streaming APIs are at the cornerstone of the most fascinating products relying on Twitter data. Analyzing the mood of people in the world, predicting elections, detecting breaking news or providing help to people during emergencies: these are just a few examples of the remarkable possibilities offered by the Twitter platform. Real-time demos with Node.js and WebSockets The main goal of the demos in this keynote was to show both the power and the simplicity of consuming data from the Streaming APIs. They are entirely written in JavaScript, using Node.js to connect to Twitter APIs and WebSockets to communicate with the browser in order to reflect the real-time nature of Twitter. Monitoring and analyzing Tweets There are a few different ways to connect to the Streaming APIs. A good place to start is the sample endpoint, which provides you with roughly 1% of all Tweets, randomly selected from the firehose. There are 500 million Tweets posted every single day, so 1% is still a very large number and statistically relevant for many use cases. This first demo is extremely simple. It gathers Tweets from the sample endpoint, and every time a Tweet is received, the information gets sent from Node to the web page over a WebSocket in order to update a count. This gives a glimpse into the amount of Tweets received, representing a sample to perform data analysis projects. As you can see on the screenshot, you can expect on average between 50 and 60 Tweets per second (TPS) when connecting to the sample endpoint. We see on average 5,700 TPS on the platform, with a record at 143,199 TPS, which is why the complete firehose is very hard to consume without a high-capacity platform behind an application. Adding context and filtering Tweets Beyond the sample, one of the most interesting way to collect Tweets in real time is the filter endpoint, which lets you receive Tweets matching different criteria. Whether you want to track Tweets with some keywords, Tweets from a selection of users, or Tweets posted around a location when users explicitly choose to share it, this endpoint is fascinating since it makes it possible to connect to the pulse of the planet in a way that is relevant to a very specific context. The following demo provides a simple interface for the different parameters offered by this endpoint. By sending the selected options such as a hashtag and a bounding box on the map over a WebSocket, the Node server establishes a connection to the filter endpoint which starts streaming Tweets matching at least one of the criteria. For example, on the screenshot below, Tweets containing #WorldCup or sent from a region in Brazil are sent over the WebSocket and displayed on the web page. Going beyond the browser With the rise of the mobile ecosystem, the Twitter APIs have become more important than ever when building mobile apps. In fact, taking the personal context of the phone, such as the user’s location, weather conditions or calendar, and combining it with the user’s social context through Twitter APIs enables you to build great mobile experiences that will delight your users. As Twitter has evolved into a universal platform to share, consume and broadcast information, it is also perfectly suited for connected devices and beyond. For instance, we’ve seen hundreds of radio-tagged sharks tweet warnings for swimmers safety in Australia. Tweeting a picture from a Raspberry Pi All API Strategy conference attendees received a Raspberry Pi. In order for them to make the most of this gift and demonstrate how ubiquitous Twitter is, I bought the tiny Camera Module and transformed my Raspberry Pi into a small connected device that can tweet pictures. The demo consists in interacting with both the camera and the Twitter APIs using Node running on the device, sharing the connection from a computer so it can access the Internet. Below you can see one of the pictures taken from stage by the Raspberry Pi and immediately uploaded to the Twitter using the corresponding API endpoint: One more picture with the #apistrat audience from a Raspberry Pi! — Romain Huet (@romainhuet) March 27, 2014 Controlling a drone from Tweets Last but not least, the bonus demo for this talk involved an AR.Drone quadcopter. By connecting my Mac both to the drone via its own WiFi network and to the Internet via Bluetooth, tethering 3G from my phone, the great folks in the audience were able to control the drone from Tweets! This is actually fairly simple to achieve by using the amazing work from Felix and the NodeCopter community to control a drone from JavaScript. Connecting to the filter streaming endpoint described earlier to listen to @twicopter mentions or the #apistrat hashtag, you can make the quadcopter take off from Tweets, and also reply to the Tweets sent by users to acknowledge their commands. Awesome shot of @romainhuet flying a drone during his presentation this morning at #apistratAMS — API Strategy Conf. (@apistrat) March 27, 2014 Code, video and slides You can find code for the demos on GitHub. You can access the video of my talk and the slide deck for more details. You can read the story of the talk (and reactions from the audience) on this custom timeline. We hope this talk and demos will inspire you and help you come up with creative ideas on how to leverage Twitter APIs in new innovative ways. Thanks and upcoming events Thank you very much to Steven Willmott, Kin Lane, the 3scale team, speakers and everyone who attended, it was great to connect with you all in Amsterdam! The next edition of the API Strategy Conference will take place in Chicago on September 24th, 25th and 26th. I will be speaking at APIdays Barcelona on May 29th-30th and push the boundaries of those Twitter platform demos. Don’t forget to check out our Twitter page on Lanyrd to follow the Developer Relations team, we would love to meet you at an upcoming event! To get started with the Twitter platform, check out our documentation. If you have any questions, please don’t hesitate to tweet to Romain.

Putting an End to the Excuses- 1&1 MyWebsite Maintained By Experts Answers Consumer Need

1&1 Online Success Center -

Within the past decade, advances in technology continue to exceed the expectations of today’s generation. The ability to arrange travel, network across multiple industries and communicate with colleagues around the globe with a simple click solidifies the role the Internet will always play within the business world. Therefore, it is surprising to see that although 97% of consumers go online to search for local services, 52% of small and medium business owners still do not have a website according to Yodle’s Small Business Sentiment Survey. While business owners can blame a wide range of factors for not making the leap online, 1&1 Internet has introduced solutions to put an end to the excuses. “I don’t have the technical knowledge to manage a site on my own” Looking at an empty Web space can be intimidating. Without the technical knowledge of coding, or a Content Management System (CMS) such as WordPress or Joomla!, a professional website may seem out of reach. It can take years to master these technical skills. Not only is it a time commitment to learn the inner workings of website design but there is also anxiety in doing the job correctly. As a self taught, or even someone who is familiar with website management, daily edits, system updates and website security are all reasons for concern. Having the confidence that you can fix any issue on your own is enough to keep the technology novice up at night. Solution: A valuable solution for these business owners is using a website design application based on a “do-it-yourself” (DIY) model. 1&1’s MyWebsite tool is the perfect solution for the website beginner. With pre-defined content, navigation and images specific to the user’s business industry, they are offered a starting point for an effective online presence. Eliminating the need for a technical background, 1&1 MyWebsite ensures that editing the site is simple and direct, with much of the editing tools operating with simple drag and drop functionality. All that is required is a Web browser and an Internet connection to access your 1&1 MyWebsite account. With one, simple login, you can manage, update, fix or redesign your entire website without having to input one piece of programming code. “But I don’t have time” A favorite excuse among busy SMBs is the amount of time it requires to create and manage a website which is a true concern.  On average, a start-up or small business only has 1-4 employees wearing multiple hats throughout the day, from Chief Financial Officer to Receptionist.  Hoping to save time, SMB’s hire a Web professional to create a professional website for their business. But this is not always the best option. Depending on the designer’s workload, wait times could be days before getting a site up and running or updates made. Furthermore, if updates to the site need to be done, it will often happen based on the professional’s schedule. Solution: Web hosts are starting to develop more managed solutions for business owners who have such limited time to dedicate towards a website. Recently, 1&1 introduced it’s MyWebsite Mainained by Experts solution which allows SMBs to focus on the business tasks at hand while experts handle the site. This managed solution ensures that updates and maintenance are conducted on a timely basis, without the need for users to spend time in front of a computer. By relying on a team of professionals to create and manage the website, SMBs have more time to dedicate to their daily business operations. Furthermore, they still maintain the control and freedom to make edits and decisions themselves as needed. “No budget” On average, if a professional designer or agency is hired to create a customized website it is expected to take upwards of 15 hours. This results in anywhere from $400-$1,400. These are big portions of a start-up’s already limited budget. A viable option for cost conscious SMBs looking to expand on their online presence is social media. Participating in popular social platforms such as Facebook, Twitter and Google+ offer businesses unlimited space to communicate and engage with their audience. Experian Marketing Services found that consumers spend 16 minutes out of every hour online on social networking and forums. This is a great opportunity for businesses to cash in on this valuable avenue without a large financial commitment, but an online presence should not stop there. While social media does answer the need for communication between the business and consumer, there are always limitations and it should remain connected to the professional website.  With social media, you are limited to consumers who are only on those platforms, therefore although the most cost effective solution, depending on a business’ audience social media may not always be the best fit. Ideally, social media should be used as an addition to a website as oppose a business’s sole online solution. Solution: A common concern for SMBs, budget plays an important role when selecting the right online solution for your business. 1&1 understands this need and offers inclusive packages to ensure that your business has everything it needs for a successful online presence at an affordable cost. For example, 1&1 offers a multitude of tools and packages that help business make the leap online. Different MyWebsite packages can include a free domain, email addresses, social media integration and management, SEO assistance as well as online marketing features.  It is key for business owners to look at all of the inclusions a Web host is offering before making a final purchasing decision. The Answer There are indeed options available that answer all of SMB’s excuses for needing a quick, cost effective and worry free online solution. As one of the first responders to address all of these concerns, 1&1’s MyWebsite Maintained by Experts package is the ideal option for a professional online presence without the need for a large time commitment, frustration or heavy investment. Operated by the 1&1 Expert team, they create a customized and professional website based on the user’s unique specifications. Once designed, the Expert team helps link to social media pages, provides experienced search engine optimization (SEO) help, performs maintenance, delivers Site Analytics and more. Now users can be confident that their website is being properly managed so they can focus purely on their daily business operations. Starting at just $49.99/month, the 1&1 Maintained by Experts comes in a Basic, Plus and Premium package- all offering customers the opportunity to have a professional website with “peace of mind” that experts are managing the site.

Typepad On Pinterest: RISING*SHINING

Everything Typepad -

Did you know Typepad is on Pinterest? It's true! We love pinning and repinning great content from Typepad blogs in every genre, and we're always looking for great, inspirational content. Are you on Pinterest? Drop your link in the comments, and don't forget to follow Typepad right here! If you're not on Pinterest yet, check it out - it's a great way to promote your blog and connect with others! Want some inspiration? Check out our featured pinner, RISING*SHINING! Kelsey is a lifestyle blogger who also hosts the podcast "The Girl Next Door".  She shares stories about her young family and being a full-time mom looking to connect with other working moms. FOLLOW: Pinterest | Blog Want to promote your pinterest account on your Typepad blog? Just go to Blogs > Content and add the Pinterest Widget to your Sidebar via the center menu. While you're there, make your blog posts "pinable" by adding the Pin It button to your post footers. Want even more? Learn how to promote your blog on Pinterest and follow Typepad at

4 Website Add-Ons That Will Help You Grow Your List

HostGator Blog -

The post 4 Website Add-Ons That Will Help You Grow Your List appeared first on HostGator Blog | Gator Crossing. Your email list is a very powerful sales tool. Emails and newsletters are an effective, easy way to engage with your prospects, current customers, and other interested parties. If you aren’t utilizing your website to help capture visitors’ information and grow your list, you are missing out on an important marketing opportunity. Here are four simple website add-ons that will help make the process easier.   1. Integration with Facebook/Twitter/Pinterest/LinkedIn Social media is an integral part of so many people’s days. You want to make your social media presence well-known on your site, while making it easy for your visitor to share your content with others. Evaluate your business audience and pick the two most-used social media platforms and establish a strong presence there. Then, add the corresponding social media buttons in prominent places on your website. The benefits to this technique are two fold. First, you can often capture your visitors information when they share your page via your own social media buttons. You will know what content they find interesting and then have a way to engage them in the future. Second, they are essentially endorsing your webpage to their friends and network, effectively garnering more visitors.   2. A pop-up email capture When someone visits your site the hard work has already been done for you – they are already interested. One easy way to get their information is through a simple pop-up. Pop-ups can be fairly controversial and there are lots of people out there that don’t like them. However, there are multiple methods that are both unobtrusive and effective. These tools include pop-down bars, splash pages, hover boxes, and more. Do your research and look at all the options available to determine which one will work best for your customers. Keep in mind that you don’t have to assault them with a pop up the second they visit your site. You can wait until the second or third pageview before displaying the pop-up in order to ensure that they are interested.   3. PDF downloads and premium content Content is an excellent way to drive traffic to your website. Quality content will help engage your reader and develop your authority in your area of business. One great strategy to further grow your list is to offer PDF downloads or premium content, but only after they sign up for your email list. The content would still be free, but you can request a certain amount of information from your customer before they receive it. The added benefit of this route is that you are not just gathering their email address; you will also learn what topics interest them based on what content they clicked on or which PDF they downloaded. Make sure that the content is high-quality and useful though; tangible value is a boon for business.   4. Subscribe via comment form or checkout process Consider all the places on your website where you’ve already requested your customer’s information. When customers are examining or commenting on your site, chances are they are required to provide their name and email address. Since they are already giving you their information this is a very simple place to add an opt in box. Make it an obvious part of the form fields to increase the subscription rate. Consider having it say something interesting such as “subscribe to our awesome newsletter for discounts and exclusives” rather than just “subscribe.” The more information you provide your customer with, the more likely are to opt in. Rather than growing your prospect list by buying names from a large company, you can start by looking at your own website to grow your list. These simple add-ons will help grow your list with very little effort on your behalf. web hosting

Help Empower the Next Generation of Tech Innovators

The Weebly Blog -

The Weebly community is filled with people working hard to make a difference, and we love hearing their stories. Now we have a chance to help some of them out. We recently learned about Hack the Hood, an awesome Bay Area nonprofit that teaches low-income youth to build websites for small local business that lack a web presence. In addition to gaining valuable workforce skills, the organization connects local kids with industry mentors and gives them an opportunity to visit the headquarters of various Bay Area tech companies.  Due to it’s excellent and impactful work, Hack the Hood has been selected as one of 10 finalists in the Google Bay Area Impact Challenge. This is an exciting chance to win much needed funding to further the organization’s youth programs, but they need your votes to make it into the top four. Vote for Hack the Hood Now! Hack the Hood provides an incredible service for both Bay Area youth and small businesses, and we are so proud to know they utilize Weebly as their teaching platform. We also can’t wait to host them here at our own HQ for a tech-training session later this year!Do you know other inspiring organizations that use Weebly? We’d love to hear about them!

1&1’s Joomla! Specialist Viktor Vogel speaking at J and Beyond

1&1 Online Success Center -

1&1’s Joomla! Specialist Viktor Vogel will be speaking at this year’s J and Beyond conference. The session, Joomla! multiplied – How to run Multiwebsites, is a joint presentation with Gerald Martin. They will discuss how Joomla!, when paired with some non-commercial extensions, can be used to manage website content and support layout changes. While Gerald will talk about the overall approach in general, Viktor will speak about the technical solution. J and Beyond is one of the largest international Joomla! conferences. Each year, Joomla! experts and developers come together at this event to share ideas, gain knowledge, and meet other community members face-to-face. The conference facilitates the community collaboration and discussions that will shape the future of the platform. Themed “Investing in our Future”, this year’s event will take place in Konigstein, Germany from May 30 – June 1. Viktor’s session, Joomla! multiplied – How to run Multiwebsites, is sure to leave a lasting impact on viewers of the conference’s “Integrator” track. Viktor Vogel, 1&1 Internet’s go-to Joomla! Specialist, is a core contributor and active member of the Joomla! community. With more than a decade of experience working with the content management system, Viktor offers his expertise and passion as he helps users reach new heights within the Joomla! platform. Some of Viktor‘s notable contributions include the EasyCalcCheck Plus (ECC +), Simple Image Gallery Extended (SIGE), and Easy Frontend SEO (EFSEO), as well as developing over 30 other helpful extensions (components, plugins, and modules) that are available for free. Through his affiliations with CMS Garden and J and Beyond, Viktor proactively collaborates with other experts and participates at some of the world’s most important events dedicated to the platform. As a 1&1 Joomla! Specialist, Viktor continues his developer work within the Kubik-Rubik Project, contributes to the improvement and expansion of the Joomla! core and community, and furthers the optimization of 1&1’s hosting environment for Joomla! installations. Check out his private Joomla! project ‘Kubik-Rubik Joomla! Extensions’ and follow him on Twitter @ViktorVogel.

What is bounce rate? Blog -

There are a lot of marketing terms thrown around online, and it can be easy to get tripped up in the meaning of some. If you’ve ever wondered, “what is bounce rate?” we’ve created a simple definition that’ll help you understand what exactly bounce rate is. Bounce rate is the percentage of people who end up on one of your website pages and then leave without clicking on any page elements or going to another page on your site. Bounce rate is important because a high bounce rate means that your site is likely converting low since people aren’t staying on your site long enough to convert on a landing page or read your content. Having a high bounce rate usually means that there are a handful of problems with your site, including: slow page loading times, bad mobile viewing experience, poor user experience/user interface, or poor content quality. Getting your bounce rate as low as possible will help grow your website, increase pageviews, and increase sales.

Where in the world is Content Sandiego? Leading content management systems span the globe

GoDaddy Blog -

The Web is global, so the people who do business with it (like us) need to be, too. Which made us wonder: what are the key local differences in how Web professionals practice their craft around the world? And, more importantly, what are the primary tools that Web designers and developers are using in different geographies? Perhaps not surprisingly, the data shows that well-known open source CMS (Content Management System) frameworks including WordPress®, Drupal® and Joomla!® are dominant across the landscape. This 2012 study from W3Techs shows that indeed, the big three platforms paint their colors across a majority of the globe, with WordPress being the dominant system in many countries. Digging deeper into CMS While the W3Techs data is interesting at the top level, we wanted to dig a little deeper. This led us to this post from our friend Brian Teeman (co-founder of Joomla!), which then led us to the very interesting CMSCrawler site — which has catalogued more than 10 million sites by their underlying CMS system (by country). It also refreshes its index daily, checking over a million sites per day for updates. Impressive. Looking at the BRIC countries (Brazil, Russia, India, China), we find the leading CMS systems market share as illustrated here (data from CMSCrawler as of May 2014). If you want to explore other countries, check out the full list here on CMSCrawler. (You can also slice and dice by tool, in addition to geography.) Summed up We’re intrigued by the regional differences. While the big three are fairly well-represented around the globe, it’s fascinating to see some unique systems — like Discuz and Bitrix — break strongly into the top five. So what about you? Does this match with what you’re seeing out there? Are there local differences or trends that we should be watching? The post Where in the world is Content Sandiego? Leading content management systems span the globe appeared first on GoDaddy Blog.


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