Industry Buzz

You can now use Traditional Chinese on LinkedIn

LinkedIn Official Blog -

Editor’s Note: This post is also available in Traditional Chinese. I am pleased to announce that LinkedIn is now available in Traditional Chinese, bringing the total number of language options available on LinkedIn to 23! This latest launch also marks the 8th Asian language option we added to our platform in just over two and a half years. The other Asian languages available on the LinkedIn platform include Japanese, Bahasa Indonesia, Bahasa Malay, Korean and Simplified Chinese. As a global professional network, LinkedIn’s mission is to connect the world’s professionals to make them more productive and successful. A big part of that is to help professionals like you, build your professional identity, your network and your knowledge. We believe that, along with new innovative product features that are regularly introduced (such as “adding rich media to your profile”), providing you with more language options to engage with other professionals on LinkedIn is important to fulfill our mission. Besides serving our growing base of more than 50 million members in the Asia Pacific region, we are also helping clients to transform the way they hire, market and sell, leveraging our unique data assets and insights. These clients include Lenovo, Walmart, Intel, Cathay Pacific and Epicor. Professionals who wish to register as LinkedIn members in Traditional Chinese can do it by going here. LinkedIn members who have been using the site in English or other languages can switch their language settings to Traditional Chinese, should they wish to do so, by going here. Thank you for your support! 多謝大家的支持!  

Drone selfies at #CannesLions: Day 2

The Twitter Advertising Blog -

Bonjour from France! This is our second recap from the Cannes Lions festival, and today was filled with excitement as our @dronie activation took off in earnest. We have several drones flying high at Cannes this week, capturing unique video “dronies” (drone selfies) of festival attendees from above. Our drones are creating two types of clips: dronies with a wide view of Cannes and “space dronies,” which zoom in from outer space. Here are a few of our favorites from today: https://twitter.com/dronie/status/478561532218179584 https://twitter.com/dronie/status/478510743336517633 Wall Street Journal reporter Suzanne Vranica (@vranicawsj) starred in our first space #dronie along with Joel Lunenfeld (@joell) and Will Stickney (@willstick). https://twitter.com/dronie/status/478545514624196608 https://twitter.com/dronie/status/478621854224375808 We stopped by the Global SMG dinner and captured two awesome clips (click through to see the full videos). https://twitter.com/TwitterAds/status/478657104929357824 https://twitter.com/TwitterAds/status/478659216769425409 We’re also creating special Vine videos for the Cannes Lions Grand Prix winners. Here are two from tonight: https://twitter.com/TwitterAds/status/478637203162431488 https://twitter.com/TwitterAds/status/478648134206492674 Follow @dronie and @TwitterAds to see more #dronies and other highlights from #CannesLions. Bonne nuit!

New TLDs Are a Useful Solution for Small Business

1&1 Online Success Center -

By Nino Tomasetti, Domains Product Manager, 1&1 Internet Today at HostingCon Miami, I participated in a panel with other domain experts to discuss the benefits of new top-level domains (TLDs). As the Internet world prepares for the launch of what will be hundreds of new domain name possibilities, it is important to realize just how much potential these new names can have for businesses. For small businesses and new businesses especially, the ability to register a short, memorable domain name for their website is the largest benefit. The .com world is of course very popular among website owners and visitors, but that popularity also causes the namespace to become quite crowded. When businesses struggle to find a relevant domain name their audience exposure struggles. 1&1 Internet already offers more than 100 of these new TLDs and over the past four months, since the first names were released, real businesses have been adopting these new names. We have seen professional photographers registering .photography domains, fitness instructors registering .training, educational facilities registering .academy, and so much more. These industry-specific domain names provide new opportunities for registering the perfect domain for your business. In our panel today, we also discussed what some of the more popular new TLD choices have been thus far. Not surprisingly, the location-based domain names are making quite an impact on the market. .berlin launched in April with tens of thousands of registrations, and we are already anticipating such success for the next city-based TLDs such as .london, .nyc, or .miami. These location-focused domain names are a great option for local businesses to showcase the region they serve. When customers are searching for a local business, these domain names can show them exactly where this business is based. There will certainly be a transitional period for many Internet users with regards to new TLDs. They are not expected to fully replace .com domain names, but rather add additional value to increase visibility in the World Wide Web. 1&1 is happy to provide an entire portfolio of domain names to our customers, so a specific domain name can be selected according to an exact business purpose. As businesses continue to adopt these new TLDs, and users become more and more familiar with the names over the next few years, Internet users will appreciate the additional options available for every business sector.

How to set up a custom short URL with Buffer

Name.com Blog -

When using Buffer to schedule your social media posts, you’ve probably noticed that the URL’s that you share are shortened to something like “buff.er/tktk” or “bit.ly/tktk.” Have you ever wondered if you could have your very own shortened URL that uses your personal or business brand name? Well, it’s something that can be done pretty easily and we’ve created a simple guide to help you setup your own custom short URL on Buffer. Step 1: Register the domain you’d like to use. It’s important to note that this domain can only be used for shortened URLs. For example, we couldn’t use “name.com” as our short URL, we’d need to register a domain like “na.me.” Your short domain name needs to be 15 characters or less (including the dot and extension), or else your links won’t display your custom URL. You can register your domain on name.com. Step 2: Add your domain to Bitly. You need to sign in or register for a Bitly account. Once you’ve logged into Bitly, you’ll need to go to “Settings” in the upper right pull-down menu and then click on the “Advanced” button (or click here.). Under the header “Branded Short Domain,” you need to select if you’re using your short domain for personal or business use. Bitly is going to make you verify your email address quickly before you can continue on from this step. Step 3: Create a DNS record for your domain name. The next step to bringing your short URL to life is changing your DNS information. A DNS is what makes a browser point to a website, so this is where you’re telling your custom short domain to point to Bitly. To update your DNS information, you’ll need to go to the website where you registered your domain name. Updating your DNS is typically pretty simple and should be very similar to the instruction below, even if you don’t use name.com. For name.com customers, you’ll login to your name.com, click on your short URL, and then click on “Update DNS records.” You can find that button here: You’ll now need to edit the A record for your site. You do this by changing the IP address to 69.58.188.49. If there isn’t an existing A record, simply add a new one. Where you see “host,” you can either leave it blank or add an “@” sign. Either option works because they do the same thing. It’s also important to note that you should only have one A record. If you have more than one A record, you should remove all of them that don’t point to Bitly’s  69.58.188.49 IP address. Your DNS page at name.com should look something like this after you’ve added the Bitly IP address: Step 4: Verifying your domain ownership. Now that your A record has been added to your domain name you need to go back to the “Branding Domains Settings” on Bitly and press on the verify button. When you do this, your domain is now connected to your Bitly account and your new domain is the default domain for the links you create using Bitly. Step 5: Pat yourself on the back! You’re almost done! You’re now able to make your custom short URLs work on bitly, but now let’s get to the fun part… making your custom URLs work on Buffer. Step 6: Connect your Bitly account to your Buffer account. Head on over to Buffer, press the “Settings” button in the top navigation, and then click on “Link Shortening” button when the drop down menu appears:   Step 7: Connect to Bitly. Now that you’re on the “Link Shortening” page, you’re going to press the “Connect Bit.ly” button:   After you press the “Connect Bit.ly” button, you’re going to go through a flow on the Bitly site that authorizes Buffer to connect to your Bitly account. Once you’ve successfully connected your Bitly account to your Buffer account, you’ll be taken back to the “Link Shortening” page where you’ll see your custom URL displayed as selected. Step 8: Give your custom short URL a spin on Buffer. Now that you’ve set up your custom short domain, you probably want to try it out! All you need to do now is head on over to the Buffer homepage where you schedule your updates, and then type in your message: Press “Share Now” or “Buffer.” Voillllllllaaaa, your custom short URL is in action! You’ve successfully made it so that your short URLs are branded and so that you’re promoting your brand every time you share something on social!

Why We Craft OpenStack (Featuring Software Developer Craig Vyvial)

The Rackspace Blog & Newsroom -

OpenStack Summit Atlanta is in the books. It was a great event that brought together thousands of developers, operators and users of OpenStack. There was a ton of excitement around the project. With that in mind, we want to dig deeper into the past, present and future of OpenStack. In this video series, we hear straight from some of OpenStack’s community members from Rackspace about how the fast-growing open source project has evolved, what it needs to continue thriving, and what it means to them personally. In the video below, Craig Vyvial, Rackspace Software Developer and member of the Trove project at Rackspace, relays his team’s strategy of reusing existing code to enhance the interoperability of Trove and keep the OpenStack community at the forefront of Trove innovation. “It really hit my heart seeing that we had open source software that others all around the world were able to contribute to,” said Craig, “you can continue to learn from the community, you can continue to grow your skills, and you can constantly evolve out of this.” Be sure to check out previous installments in the “Why We Craft OpenStack” video series featuring Rackers Kurt Griffiths, Jarret Raim, Ed Leafe, Chuck Their, Glen Campbell, Anne Gentle and Diane Fleming.

Site Speed: Why It Matters and What You Should Know

Homestead Small Business Blog -

From a personal enjoyment standpoint, you know how frustrating it can be to wait around for a slow-loading website.  You’ve clicked through a new page because you’re interested in the content posted there – so every second spent waiting makes you less and less interested in what the site has to offer.  If it’s your site that’s slow, you could be losing tons of impatient visitors who aren’t willing to stick around and wait for your content to load!But interestingly enough, slow loading sites don’t just irritate their readers – they annoy the search engines as well.  Google in particular has made it quite clear that site speed plays a role in their ranking algorithm.“Faster sites create happy users and we've seen in our internal studies that when a site responds slowly, visitors spend less time there.  Like us, our users place a lot of value in speed — that's why we've decided to take site speed into account in our search rankings.”Of course, while increased site speeds may benefit both readers and the search engines, the thought of modifying site code to enhance load times can sound overwhelming to beginning webmasters.  To combat this, we’ll first break down the process of identifying site speed issues and then show you how to implement recommended fixes to ensure you aren’t missing out on the benefits that come from speeding up your site.Step #1 – Evaluate your site’s current loading speedBefore you worry too much about needing to invest hours upon hours improving your website’s load times, take a few minutes to evaluate how your site is currently performing.  Depending on the website building platform you’ve used, you might be surprised to find that your site is already performing well enough to meet Google’s strict criteria!There are a few different ways you can go about testing your site loading speed:Google’s Page Speed Online Tool – This free tool analyzes your site’s load time and reports back both a score that compares your website to other web properties and recommendations on how to improve your overall site speed.  Some of the recommendations can be a bit technical, but otherwise, this tool is a great way to get an inner glimpse into how Google views your site and its load times.Google’s Webmaster Tools – Another feature that Google provides for measuring site load speeds can be found within its Webmaster Tools section.  To use this tool, you’ll first need to register and verify ownership of your site.  Once this is done, log in to your account, click on “Labs” in the left-hand sidebar and then on “Site Performance” to get more information about your site’s existing load times.Third Party Site Speed Tests – Plenty of other websites, including WebPageTest and WebsiteOptimization, offer other free tools that allow you to measure your website’s speed.  Be sure to try a few of these alongside Google’s site speed tools.  Since all of these programs measure different variables, getting your score from different services may help you to uncover even more potential areas for improvement.Step #2 – Implement recommended changesThe results of your site speed analysis from Step #1 should have given you a few potential places to start with in order to reduce your load times.  However, if you’re feeling overwhelmed by the number of highly technical solutions presented, consider starting with the following five “top priority” items:Resize images – Whenever you publish an image to your website, it should be resized in advance to the exact size you want it to display on your pages.  Taking the time to do this in advance will reduce the size of the image file that must be displayed, as well as eliminate the extra work your website platform and browser must undertake in order to resize your graphic on the fly.Minify HTML, Javascript and CSS code – “Minify” sounds complicated, but really, all it means is to remove extra white space from your code files before they’re published.  Although these spaces make it easier for human eyes to read complex computer languages, they only slow down digital processors.  Get rid of them, and see if your site speeds decrease correspondingly.Serve content from a Content Delivery Network (CDN) – If you have an exceptionally large amount of content on your site, serving it from a Content Delivery Network can make a significant difference in your load times versus storing it on your own web hosting account. Structure supplemental code separately – When working with CSS and Javascript files, be sure that stylesheets are added to the top of your files and scripts to the end.  This ensures that unstyled content is never served to visitors (which could increase load processing times) and that content features are served before the added functionality of scripts.Depending on the website platform you’re using, these steps may be done automatically for you.  Or, if you’re using a blogging platform like Wordpress, you may be able to take care of these needs all at once using a plugin like the W3 Total Cache add-on.  However, even if you need to hire a web developer to take care of these issues for you, you’ll likely find it worth the extra expense in terms of your site’s user experience and search engine rankings.Step #3 – Follow up on your site speed effortsOnce you’ve implemented the above recommendations (as well as any others you uncovered during the site speed analysis process), wait a few weeks for your website code changes to be indexed and recognized by the search engines.  Then, run the analysis tools listed in Step #1 to see if you’ve made a significant enough difference in your overall load times.If you find that your site speed has improved considerably and that the analysis tools listed above rank your site speed as “Good” check your search engine results page rankings for your target keywords as well.  You may be surprised to find that you’ve risen in the rankings by several places!On the other hand, if you haven’t seen a dramatic enough improvement in your site load times to be satisfied, consider implementing some of the more complicated recommendations uncovered through the Google Page Speed Online tool.  Continue this process until you’re confident you’ve made enough changes to result in a load time that satisfies both your users and the search engines.

Featured Blog: Callaloo Soup

Everything Typepad -

NAME: Francine Clouden BLOG: Callaloo Soup TYPEPAD MEMBER SINCE: 2006 WHY YOU'LL LOVE IT: Callaloo Soup is a sparkling lifestyle blog designed to help its readers curate a delightful and creative life through simple crafts, photography, memory keeping, and style. FOLLOW: Typepad | Twitter

1&1 is Global Launch Partner for Parallels Plesk 12

1&1 Online Success Center -

Today at HostingCon, Miami, Parallels launched Plesk 12, the latest version of its incredibly versatile and popular server management tool.  1&1 now provides Plesk 12 free with all 1&1 Server packages (Virtual, Dynamic Cloud Server, and Dedicated) in all our countries. Plesk is the most popular control panel for server users worldwide, with the largest share of the market.  System administrators have always valued the high quality and stability of the tools.  The brand new Plesk 12 builds on the previous version to further simplify core web management tasks for hosting websites and web applications. The new WordPress Toolkit helps users to optimize the hosting of WordPress, and a new Security Core provides robust server-to-site security. 1&1 now offers free Parallels Plesk 12 Web Host Edition, the most feature-rich version for unlimited domains, and there are some very impressive new enhancements: New Security Core – delivers strengthened security for websites and applications running on a server Prevents malicious Internet users from damaging websites with ModSecurity, the industry standard Web Application Firewall (WAF) Enhanced security against network attacks, targeting known or newly discovered vulnerabilities with Fail2Ban, an intrusion detection and IP banning system  New WordPress Toolkit – a powerful tool for managing WordPress installations Manage multiple WordPress installations, plugins, and themes from a single point of entry Easily install, update, and remove WordPress, plus activate and remove plugins and themes Securely install WordPress and harden existing WordPress installations applying the most common recommended security settings  Outgoing SPAM protection – numerous enhancements in email services and email security Protection from outgoing spam with full customization of rate limits down to the mailbox level Support for Dovecot mail server with server-based email filtering Protection from local email interception with integrated blacklist Ability to switch on/off mail service for individual domains Further Improvements Enhancements for daily management tasks Mobile optimized display for all phones, tablets and devices Granular and precise control for back-up and restore functions Hans Nijholt, Head of Server Product Management, 1&1 Internet, comments, “With Parallels, 1&1 has a partner who shares our vision for optimising performance for key server user groups.  For our customers to realise the full potential of 1&1’s work and investments – such as best in class server hardware, CPUs and network infrastructure – world class server management tools are needed, and Parallels Plesk 12 delivers just that.  Plesk 12 is the perfect complement to our server line-up and from today we are proud to provide it free with all types of 1&1 servers in all our markets”. Looking for more information about Plesk 12 and the 1&1 server range? We’re happy to answer questions here in the comments.

Five Metrics to Consider When Measuring Your Content Marketing Success

Bluehost Blog -

Content marketing’s rise to prominence is not without reason. The new method of engaging customers is a valuable way to improve brand perception, put a face on your organization, and improve revenue. But determining the effectiveness of your efforts can be tricky, and considering your investment in new materials, this can lead to consternation. Fortunately, five key barometers can help you determine whether your work is sinking or swimming, and provide insight into how to improve your content. Social Success Content marketing’s ultimate goal is to spread quality information and media of your creation in order to improve brand perception. This simply does not occur without sharing. Social media provides ample, free distribution channels for spreading your content as well as a barometer for its success. With each social media platform, different metrics indicate different levels of success. Facebook allows “likes”, comments, and shares. Information that curries positive perception will receive approval in the form of likes, that which generates conversation will see comments, and that which embodies the values that customers espouse will see shares. In each type of activity, the response is an indicator of viewer reaction that can be read to tailor content in the future. The same concept applies to Twitter, YouTube, LinkedIn, and Google+: know the platform you’re examining and use the metrics presented to paint a picture of content efficacy. Engagement The core mechanism of content marketing is improvement of customer relationships through engagement. Thought provoking information put out into the social sphere that does not resonate with customers or spur some kind of conversation has, therefore, fallen short. Gaging the effectiveness of your content then becomes a simple matter of monitoring customer interactions and crafting future efforts on that basis. What constitutes engagement? A number of things. Web traffic has long been considered a useful metric, but we suggest examining bounce rate, time spent on page, and number of pages per visit. The bounce rate is the percentage of viewers that see one page and then immediately leave your website. Time spent on page is rather self-explanatory, but what it indicates is whether viewers spent the time to digest your content or simply moved on. Finally, engaging content should spur the desire to view more, which is why number of pages per visit is such a valuable barometer. Email Subscriptions As a business, your aim is not to simply dazzle a few one-time viewers; you want to build a following. This can be achieved in a number of ways, including garnering Facebook fans, Twitter followers, and Google+ followers, but email remains the king of this arena. This is because, while followers and fans are an attractive metric, social network users can be surprisingly passive in their support, perhaps not even seeing your published content in the wash of their social media feed. Building an email list then is a matter of crafting an appropriate call-to-action and using that as a gateway to content. A call-to-action is a form, page, or javascript pop-up that encourages email subscription with appropriate language and benefits listed to sweeten the deal. Often, these are presented with an X in the corner, allowing users to bypass the process. However, requiring email subscription, for more exclusive content can help determine content marketing effectiveness. If your “free” content is engaging and valuable enough, then users will subscribe to see more, giving you valuable information and a foundation of subscribers. Perception The primary aim of content marketing is to improve perception. This is inescapable. Any efforts that improve your following, generate leads, and engage customers, but fail to improve your brand in the eyes of consumers has failed. Fortunately, feedback methods are available that can help enlighten this crucial, if somewhat intangible, metric. The best way to determine if your reputation has improved is to ask your customers. Services like SurveyMonkey have free and premium packages that allow you to poll users and glean important insight. In addition, their system offers advanced survey techniques, like randomized response order, to prevent unintended poll biases and deliver a clearer picture. Focus groups are generally more expensive to conduct, and interviewees may be hard to attain, but this more intensive method, combined with cursory surveys can help determine whether or not your content is pulling its weight. Revenue Ultimately, marketing is an investment, and the return on that investment is what matters most. The problem is, this particular litmus test requires a lot of context in order to discern content marketing’s role in a positive or negative change. The key is to, once again, ask your customers. Tossing a quick “how did you hear about us?” question in the checkout process can help shed some light on the matter, as can tracking other metrics listed here. Remember that all aspects of your business contribute to revenue, and that if content marketing does not improve your bottom line, then all effort should be made to revise and improve them. Tracking the intangible worth of content marketing can be challenging, but you are not without some valuable indicators. Monitor the sharing activity of your content on social networks, as well as the length and breadth of viewer visits to your website. Work to build a following and improve brand perception, and gage your success by tracking subscriptions and survey responses. Finally, look for an improvement in revenue. You’re running a business after all, and any information that can help plot a course for action is well worth a listen. The post Five Metrics to Consider When Measuring Your Content Marketing Success appeared first on Official Bluehost Blog.

6 Facebook Pages Using Selfies for Social Media Marketing

Post Planner -

No matter how you feel about selfies, they’re here to stay. Powerhouse brands like KLM & Dunkin’ Donuts use selfies for Facebook marketing and get tons of engagement from fans. But you don’t have to be a household name to use selfies effectively on your business page. In this article, I’ll show you several examples from smaller companies that use selfies from fans to knock it out of the park. As you view these posts, think about ways you could use selfies to get more fans to engage with your Facebook page. The possibilities are endless. And let’s face it — selfies are just fun! 6 Pages Using Selfies for Social Media Marketing 1. KLM A recent KLM campaign had lots of people showing off their cities. I loved this contest because of how well it fit with the airline’s image. >> Click to Tweet << Oh, and KLM gave the winner 2 tickets to fly around the world — which doesn’t suck!  // Post by KLM.   2. Dunkin’ Donuts Many fans submitted selfies to Dunkin’ Donuts for a chance to have their photo featured on the company’s Facebook page & digital billboard in Times Square. >> Click to Tweet << Who wouldn’t want that?! I know I would!  // Post by Dunkin’ Donuts.   3. The Bumble Collection Here’s an easy-to-run selfie Facebook contest from The Bumble Collection: Simply post a self-portrait with your little ones. It doesn’t get much easier than that!  // Post by The Bumble Collection. 4. Bulldog Tours Have you ever seen a company run a Facebook contest for the whole summer? Summer fun is key to this contest from Bulldog Tours, which ends Aug. 1. Take a selfie in Charleston, South Carolina, and post it to the Bulldog Tours Facebook page. The photo with the most Likes wins a Charleston vacation! >> Click to Tweet <<  // Post by Bulldog Tours.   5. Mally Beauty Want fans to visit your store? Mally Beauty encouraged people to shoot selfies at their locations & upload the photos to Facebook:   6. Mövenpick Hotels & Resorts If you share a special moment by uploading a selfie from a Mövenpick hotel, you might win a 5-night stay in a location of your choice. >> Click to Tweet << Key Takeaways I’ve shown you some interesting ways businesses have used selfies for social media marketing — ideas you could easily use for your company to get more Facebook engagement. Let’s review key takeaways:  Campaign should relate to your products or services  Make it easy for fans to shoot a selfie  Use one social media platform to organize the contest  Give away a prize that is relevant to your Facebook page & fans  Have you seen companies encourage their fans to submit selfies? The post 6 Facebook Pages Using Selfies for Social Media Marketing appeared first on Post Planner.

Instant Messaging (Chat) For Rackspace Webmail

The Rackspace Blog & Newsroom -

Instant Messaging is almost as critical a business communication tool as email or the telephone. Our Rackspace Email customers have made this clear to us in recent months – and we’ve listened. So please join us in welcoming newest member of the Rackspace Webmail application suite: Chat. Built on open standards, Webmail Chat lets you send instant messages to users on your domain. It’s more responsive than an email, less hassle than a phone call and you can do it all without leaving your Webmail interface. Real time presence saves you that trip across the building AND makes remote relationships just a little bit easier. Best of all, our Webmail Chat is absolutely FREE for Rackspace Email users who log into apps.rackspace.com to check their email. With Webmail Chat, there is no setup or configuration necessary. Just click the Chat app link, add some buddies and chat away! Our simple and intuitive interface will have you “jabbering” in no time. As always, our Product Managers anxiously await your feedback, so after you’ve taken Chat for a test drive, please, let us know what you think. Happy chatting!

1&1 Launches WordPress Optimized Hosting

1&1 Online Success Center -

WordPress users rejoice! Today, 1&1 launched enhancements to its Web hosting packages that make it even easier to initiate, set up, and populate a WordPress project with unique content. Whether you’re new to WordPress or an expert with years of experience, the new interface is an intuitive and convenient way to install and customize a Web project using the world’s most popular content management system. Using solutions within the 1&1 Control Panel, it is possible to install the top applications with just a few clicks. This streamlined installation process allows for a reduced setup time so your focus remains on what matters most – your business. When adding WordPress to 1&1 Web hosting, every step from naming the project to completing the installation can be achieved quickly with confirmation of success at each step. As with all 1&1 Click & Build Apps, users benefit from choosing the level of management (Safe Mode or Free Mode) that best meets their needs for flexibility and security while accommodating their technical skills. 1&1 customers now have the exclusive benefit of utilizing a time-saving WordPress plugin to customize their new project. Developed by 1&1’s team of in-house app specialists, the plugin was specifically designed to make project configuration as seamless as possible for 1&1 WordPress Web hosting customers. Launching an optimal Web presence powered by WordPress can be achieved in three steps: Select a website category (website, blog, gallery etc.) Choose a theme – suggestions are displayed based on the category chosen in Step 1. Incorporate plugins – recommendations are available to enhance security and functionality To help provide for further affordable customization options, 1&1 Web hosting customers are now eligible for a 20 percent discount on third party premium WordPress themes from Template Monster. This special offer, along with all of 1&1’s application tools and resources, are accessible via the App Center in the 1&1 Control Panel. 1&1’s WordPress hosting range starts from $0.99 / year with a 12 month commitment. Questions about 1&1’s WordPress Optimized Hosting? Ask us here in the comments or contact our experts 24/7.

AWS Week in Review - June 9, 2014

Amazon Web Services Blog -

Let's take a quick look at what happened in AWS-land last week: Monday, June 9 We published Episode 90 of the AWS Podcast. Tuesday, June 10 We announced that Version 7 of Red Hat Enterprise Linux is now Available on AWS. We released an AWS Test Drive for RSA Archer Incident Management on AWS GovCloud (US). The AWS Java Development Blog showed you how to use Amazon S3 Requester Pays. Wednesday, June 11 I discovered EvaporateJS, a JavaScript library for directly uploading files from a web browser to S3, using S3's multipart upload. The Amazon SES Blog published Part 3 of a series on Debugging SMTP Conversations: Analyzing TCP Packets. The AWS Security Blog talked about Granting Permission to Launch EC2 Instances with IAM Roles. Thursday, June 12 We announced an Amazon SNS Mobile Push Update, With Support for Baidu Cloud Push, MPNS, and WNS. We announced that you can now Use your own Encryption Keys With S3's Server-Side Encryption. We announced a Developer Preview of Version 2 of the AWS SDK for iOS. The AWS Application Management Blog showed you how to Build and Deploy a Federated Web Identity application with AWS Elastic Beanstalk and Login with Amazon. Friday, June 13 A very helpful blog post from Cloud Health Technologies talked about Solving the Reserved Instance Management Issue for Multiple Accounts. We added new AWS Customer Success Stories from SportPursuit and Y-Cam Solution. The AWS Architecture Blog talked about Running Multiple HTTP Endpoints as a Highly Available Health Proxy. AWS Marketplace added new products including SteelStore (formerly Whitewater) 730, Attunity CloudBeam for Amazon S3, and ColdFusion 11. Stay tuned for next week! In the meantime, follow me on Twitter and subscribe to the RSS feed. -- Jeff;

It pays to keep pace with website trends

GoDaddy Blog -

You know how you feel when you buy a beautiful new smartphone and one month later the same company releases an even better version of the phone you just purchased? Doh! If only you’d scoped out upcoming release plans before shelling out your hard-earned cash… You can avoid the “wish I’d known that” feeling when creating and updating your small business website, too. Businesses – big and small – are continually brainstorming new-and-improved ways to make their websites more user-friendly, eye-catching, advanced and overall superior to their competitors’ sites. Although keeping up with website trends isn’t a priority for most small businesses, it pays to take the steps necessary to make sure you’re offering the best online experience for your visitors. And that means updating your website or adding features that users have come to expect — nobody wants to be that business that’s stuck in archaic times compared to the competition. You don’t have to be a website trendsetter. But you do need to be aware of those trends. Site design trends Check out a few trends that are getting a lot of praise and attention online: Responsive web design Web page content that tells a story Simple design with little clutter Few, if any, drop-down menu options Sans and Sans Serif fonts Professional images Social media integration To help your company stay hip, fresh and cool online, here are a few tips for keeping pace with online trends: Create Google alerts You can set up Google® Alerts to notify you whenever a keyword or phrase you want to keep tabs on is trending. For instance, you can get email alerts every time the keywords “website design,” “Web trends” or “Web design trends” appear in news stories. This is a good tool to use for catching up on industry news, as well! Visit your top-ranking sites Visit your favorite websites regularly and take note of new things they’re doing. Pay close attention to layouts, design features/options and colors. Some websites that do a phenomenal job staying ahead of trends and are website design trailblazers are Apple®, Kickstarter®, Netflix® and Spotify®. Check back here We’ll do our very best to help you keep up with online trends and the tools you need to build a strong and lasting digital identity—so check back often. And if you’ve got ideas to share, do it! The post It pays to keep pace with website trends appeared first on GoDaddy Blog.

3 reasons to move to .NYC

GoDaddy Blog -

New Yorkers take pride in where they live and what they do — and they deserve some kudos. It’s not easy to take your passion to The Big Apple and succeed without some serious blood, sweat and tears. New Yorkers are passionate enough about what they do to test the waters in one of the most competitive cities in the world. They’re extraordinary because they come to the city that never sleeps to be part of something big. Whether you’re a Central Park artist, an actor on Broadway, a stockbroker or (my personal favorite) a hot dog stand owner, why not showcase that New York City pride with your website? A new generic top-level domain (gTLD), .nyc, might perfectly capture your one-of-kind digital identity. Here are three reasons why: Availability Your domain name should be exactly what you want it to be. You don’t want to end up with an obscure website address that’s extra-long and stuffed with hard-to-type and tough-to-remember dashes and numbers get just to fit in the confines of what’s available in a .com space that’s as crowded as an NYC sidewalk. You shouldn’t have to change your business’s name online. Fortunately, the new .nyc domain extension opens up the options for what domains are available so it’s more likely that you’ll find your perfect match. Branding There are more than 2 million small businesses in New York City alone. With a .nyc domain name, you’re marketing in a way that shows you’re a part of something big … you’re part of New York City. New Yorkers move fast, and what better way to catch their attention than to tie your business to their home? Personalization & Localization Your business provides a unique service and should have a unique online presence to match. A .nyc domain name will tell potential customers what you do and where you’re located at a glance. For example, if you’re trying to beef-up business for your hot dog stand, you can create a website called BensHotDogs.nyc. If you own a taxi, why not HailATaxi.nyc? Potential customers will instantly picture where you are and what you do, without even having to visit your site. Take a bite out of a .nyc domain People come to New York for experiences they can’t get anywhere else in the world. Some want to see the famous holiday tree lighting at Rockefeller Plaza, ride a carriage through Central Park, or take in a show at Radio City Music Hall. Others (like me) want to try New York City street-cart hot dogs. Whatever they hope to get out of their time in The Big Apple, it’s sure not to disappoint. You can invite visitors to your .nyc website for a one-of-a-kind experience, too. Registration for .nyc will be available soon. Click here to get updates and we’ll let you know when it’s ready for pre-registration. The post 3 reasons to move to .NYC appeared first on GoDaddy Blog.

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