Industry Buzz

Italy Gives Google 18 Months to Comply with User Privacy Regulations

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

Google has 18 months to change the way it treats user data in Italy in order to meet privacy regulations in the country. The Italian Data Protection Authority (IDPA), based in Rome, told Google that it has to ask users for their prior consent to use personal data. The post Italy Gives Google 18 Months to Comply with User Privacy Regulations appeared first on Web Hosting Talk News.

Website Catastrophes that make people go Arghhhh!!!

BigRock Blog -

We visit so many websites in a day, some good and some not even worth mentioning. But what makes you go berserk when you a visit a website. We asked a few of our own employees to help us with the things that make them go Arghhhh when they are on a website. Let’s take a look. Search Bar: If you are an Ecommerce site with very few products then having no search bar is an acceptable offence but not when you are a website with heap loads of products or articles. Search makes it easier for anyone to find what they want from your website. Deprive them of this privilege and they will go full ape.   Pop ups: You might be in the middle of reading a very interesting article and BANG, there is pop asking you to like or share them or even sign up to their newsletter. It gets really frustrating especially when the pop shows up on every page of the website.    Font: The readability factor of your website depends a lot on the font you choose. Fonts have evolved over the years and are responsible for a clean and beautiful web. A bad font could kill the reading appetite of your website visitor and they are not going to like this.   Navigation: Your website visitors need to find their way around your website. A good navigation menu will help you achieve it. A link to go back to the homepage should be easily visible on each and every page of your website, just in case any of your visitors get lost on your website. These are just the basics of a good navigation system for your website and can be easily achieved.   Sign up forms: There are many websites out there that only allow using their website after a sign up. That’s not a big issue unless the form is asking so much information that one could write a biography on you. Please keep the form small and simple and if possible try using the feature “Connect with Social Media accounts”, your visitors will love you for this.   Mobile friendly: With more and more mobile internet users it is imperative that you either build a mobile website or design your website to be responsive. Reading a desktop version of your website on a small device can be real irritating and can make you hate your awesome [expensive] phone.   Background music: This element of a website had become cliché in the early 2000’s itself but for some reason we still find background music with a large number of websites that are live today. Let’s face it, your visitors might spare you for a few design errors but this is something that is unforgiveable. Take it down now or say goodbye to your website traffic.   Honestly, it is all about making it as convenient as possible for your website visitors and not to forget awesome content. Don’t worry, if your website has been a victim of the above issues, all is not lost. Just ensure that you stay away from the above blunders. You can also check out these articles to help you improve your website. SEO Tips to Improve Website/Blog Traffic 11 Sure Fire Tips to Combat High Bounce Rate 5 Awesome Image Compression tools to make your Website super fast. Remember this formula, a great website is directly proportional to better website traffic and better website traffic is directly proportional to a happy and awesome you.

How to Use Visual Content for Real-Time Engagement

Social Media Examiner -

Is visual content part of your social media strategy? Is your content flexible enough to engage fans in real time? Your audience is never more primed to share content than when they’re “in the moment” at an event, on location or while experiencing your brand. In this article I’ll show you four ways you can [...]This post How to Use Visual Content for Real-Time Engagement first appeared on Social Media Examiner. Social Media Examiner - Your Guide to the Social Media Jungle

3 Social Media Tools That Help Marketers Save Time

Social Media Examiner -

How much of your day is spent on recurring social media activities? Are small tasks taking up too much of your time? When you know where tools can help you most, you can decide which tools best suit your needs. In this article I’ll address three time-consuming areas and share social media tools to help you [...]This post 3 Social Media Tools That Help Marketers Save Time first appeared on Social Media Examiner. Social Media Examiner - Your Guide to the Social Media Jungle

5 best content marketing ideas of all time to grow your business

Name.com Blog -

Getting your content to stand out online is one of the hardest marketing things to do when making a website. That’s because there are millions of websites and blog posts published each day, all vying for the attention of the billions of people browsing the Internet. We’ve done a lot of research into what makes people click to a website, stay on a website, and ultimately make a purchase. We’ve discovered a lot of valuable tactics while researching, and we’re not going to keep the tips and tricks we’ve learned a secret from you because our goal is to see your business thrive. Below are what we consider the 5 best content marketing ideas to grow your business: 1. Focus on quality over quantity. This may sound cliché, but you should be focusing on the quality of your content over the quantity of content you produce. Creating quality content is important because quality content is shareable and makes you or your business even more trustworthy. When you do your homework while writing an article, it shows. Instead of trying to create 5 low quality posts that you think might become viral, invest your time in creating a single quality post that you can manufacture to become a viral hit. 2. Find the gap in your market, and pounce. Do research to find blogs and websites similar to yours. When researching, look for what other similar blogs or websites aren’t doing well because that is your opportunity to take advantage of their weakness to make your content more successful. By taking advantage of your competitions weaknesses, you can grow your blog, making your business more credible, which will ultimately lead to your business growing. Once you’ve discovered your competitors weakness, you craft their weakness into your persona and make a firm decision on the content niche you’re setting out to dominate. 3. Write about the future of your industry. This is a content strategy that is very rarely used, but often proves to be wildly successful. This is because people love to see how their industry is preparing to expand or change; it’s both inspiring and interesting. Another huge advantage of writing predictions about the future of your industry is that you come off as a knowledgeable and authoritative person or company. 4. Create slide decks, put them on Slideshare, and embed them in your blog. This is something that we’ve just started doing here at Name.com and have seen fantastic results. We’ve been creating business and marketing related slide decks specifically for posting on Slideshare. We put embedded links back to our site and blog in the slide decks we share and have seen the visits to our site from the slides convert into sales. We think we’ve stumbled on a great strategy that isn’t too widely used yet. 5. Get better images for your blog or website. Low-quality or stock images make people bounce from your site, fast. They can also make your site look somewhat sketchy, cheap, and less trustworthy. Investing in quality images is an easy way to make your blog posts or website pages better. One of the best things you can do is create your own images, add a small watermark, and encourage visitors to share the image.  

US Phone Customers Move from Incumbent Carriers to VoIP: FCC Report

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

Nearly half (47 percent) of residential US wireline voice service customers are now using a Voice-over-IP service, and roughly 38 percent are not buying their VoIP service from an incumbent phone carrier like AT&T and Verizon, according to a new government report. The post US Phone Customers Move from Incumbent Carriers to VoIP: FCC Report appeared first on Web Hosting Talk News.

Rackspace Is EMC’s 2014 Service Provider Of The Year For Innovation

The Rackspace Blog & Newsroom -

In technology, partnerships are imperative. Through key partnerships we can use best-of-breed offerings from partners to help customers build their businesses on solutions they can trust. I am honored and humbled to learn that Rackspace has been named EMC’s 2014 Service Provider of the Year for Innovation, an achievement that recognizes Rackspace for demonstrating a commitment to developing innovative solutions that allow our customers to maximize the value of their digital data. We have focused on hosted solutions for customers’ business challenges, identified new market opportunities and along with EMC, used technological innovation to address customer needs. It’s incredibly exciting to be selected for this award. Rackspace was chosen from a pool of candidates that included some of the industry leaders in cloud and managed hosting. The announcement was made at EMC World 2014 and is a testament to the incredible work that EMC and Rackspace are doing together to make the cloud experience phenomenal for our customers. Rackspace and EMC have been partners for over a decade now, and this award recognizes some of the incredible work that we’ve done together in the past as well as some work we are doing together today that will power digital data into the future. We’re reaching massive scale across EMC’s storage platforms which fortifies Rackspace’s position as a committed partner that is building multiple storage solutions atop EMC technologies and giving customers a world class Storage, Backup, and Resiliency experience. The best part of this recognition is knowing that the Rackspace and EMC partnership is generating a real, tangible benefit for our customers. When you combine industry-leading hardware platforms with the experience, skills and expertise that Rackers have running EMC gear, the outcome is a phenomenal experience.

Oxford Economics Research Shows Business’ Expectations Increase as a Result of Cloud Adoption

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

Oxford Economics and Windstream published a study of cloud technology, adoption and value. Their work shows that cloud adoption is having quite a strategic impact on U The post Oxford Economics Research Shows Business’ Expectations Increase as a Result of Cloud Adoption appeared first on Web Hosting Talk News.

Featured Blog: A Humane Nation

Everything Typepad -

NAME: Wayne Pacelle BLOG: A Humane Nation TYPEPAD MEMBER SINCE: 2006 WHY YOU'LL LOVE IT: Few are in a position to speak for the animals like Wayne Pacelle. As President and CEO of The Humane Society of the United States (HSUS), he leads the nation's largest animal protection organization in the mission of celebrating animals and confronting cruelty. On the official Humane Society blog, you'll read about how they help animals through advocacy, campaigns to reform industries; providing animal rescue and emergency response; investigating cases of animal cruelty; and caring for animals through their sanctuaries and wildlife rehabilitation centers, emergency shelters and clinics. FOLLOW: Twitter | Typepad

Media Temple Rolls Out Parallels Plesk 12 to VPS Hosting Accounts

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

Media Temple announced on Monday that it has added Parallels Plesk 12 panel to its VPS control panel offering. It is encouraging all VPS customers currently on Plesk 10 and Plesk 11.5 to upgrade for free to Plesk 12 by the end of the year. The post Media Temple Rolls Out Parallels Plesk 12 to VPS Hosting Accounts appeared first on Web Hosting Talk News.

How To Beef Up Your Social Media Strategy in 5 Simple Steps

Bluehost Blog -

Your business is savvy. You have a Facebook page, a Twitter account, a Google+ page, even a Pinterest board, all well-stocked with relevant content, optimized for the particular platform upon which they appear. In this imaginary scenario, your social media efforts are making hay, but beating the competition means getting creative. With your loftiest goals in mind and your competitors at your heels, here are five ways to lead the pack. 1. Use Google+ Hangouts Google+ may not be the most populated social network on the Internet, but that doesn’t mean it’s lacking in features. In fact, its built in video-chat capability can be extremely beneficial for businesses looking to enhance engagement and deliver quality content. The question is, how do you use it effectively? Two benefits in particular play to the advantage of your business. The first is accessibility. Hangouts are accessible from desktop computers, mobile phones, even tablets, which means that compelling Q&A you’re delivering doesn’t have to be shoehorned into a busy schedule or late night. The second is the face-to-face interaction. Short of meeting with customers and engaging in focus groups, Hangout is the easiest way to put a face on your company and engage in lively discussion. By delivering valuable content to attendees and encouraging a lively back-and-forth, you can build your reputation as an authority while building brand evangelists in the process. 2. Tap Into Breaking News This strategy, in particular, requires some clear rules. When breaking news stories hit, they are frequently tragic, filled with charged emotions and sensitive constitutions. Marketing your product in the wake of a disaster or pandering for PR will be viewed negatively by the public, and rightfully so. However, there’s another strategy that allows you to contribute meaningfully to the conversation without appearing tacky. Every business has a niche; a body of knowledge that sets them apart from their competitors or from other sectors of the market. For example, the New York Public Library used their plethora of information to depict the legacy of Elizabeth Taylor upon her death. In so doing, they honored the death of a public treasure, tastefully, while encouraging interested users to view their collections for more of the story. Informing a concerned public or honoring a fallen hero is an excellent way to make your firm relevant, and add meaning to the conversation when news events break. 3. Turn Purchases Into Marketing Collateral The rise of sharing culture has had some fascinating implications. Among them, the rise of “unboxing” videos, demonstrate the enthusiasm consumers can exhibit when particularly excited about or satisfied with a purchase. And while you can’t generate this kind of organic content, there is an alternative that taps the same idea. A purchase can and should be a special occasion, so make it one. Finally purchasing that item you’ve coveted after much wait is an exciting experience, and channeling that excitement into sharing activity on Facebook and Twitter is a great way to turn buyers into brand evangelists. Simply add social networking buttons on a splash screen after the transaction is complete, and consider using some clever language to preload the message. Doing so takes the hassle out of the action, and facilitates valuable social traffic. 4. Encourage User Generated Content The strength of social networking lies in its ability to engage current and potential customers in enthusiasm-generating ways. Quick customer service response times and earnest replies to product complaints are great ways to demonstrate that you have a human face. But what about the face of your customers? Warby Parker, an eyeglass maker of growing acclaim, took this concept and ran with it by tapping user-generated content to increase social traffic. Their innovative “try-on” campaign allows users to take pictures of themselves with trial pairs and publish them on social media for feedback. Not only does this spread brand awareness beyond the company’s immediate network, it encourages participation in the marketing conversation, leading to higher sales and a fresh new look. 5. Publicize In-Person Events But why settle for social media engagement? While Facebook comments and retweets have their own value, using social networks to draw customers into the “engagement funnel” can help turn viewers into converts. The key lies in generating content and activity that generates further activity. Calendar invites to in-person events, coupled with photos of the event preparation, Q&A’s with keynote speakers, and other activities help generate buzz among participants and give non-attendees something to envy. Not to mention the fact that in-person events are the most effective form of marketing for B2B businesses. A healthy social media campaign is a staple of marketing efforts these days, but truly standing out means getting creative. Consider leveraging the tools and techniques offered here, and elevate your social media game. With the potential to engage customers, generate sales, and improve brand image, it’s easy to understand why more businesses are getting creative. The post How To Beef Up Your Social Media Strategy in 5 Simple Steps appeared first on Official Bluehost Blog.

Bing Product Ads – Are They Right for You?

PacificHost Blog -

Bing Product Ads give you the opportunity to showcase your products in an engaging ad format by including images, promotional text, pricing and your company name. It also lets you reach 31 million retail searches that don’t use Google in the U.S. Online retailers should definitely consider Bing Product Ads since the Bing/Yahoo network accounts for 117 million retail clicks a month, or 22% of all U.S. retail paid clicks, as stated by comScore in June 2013. Those aren’t numbers to take lightly, especially if you are a small business just making your way in the very competitive world of retail. Bing is trying very hard to get your business with one of their key features which allows advertisers to import directly from Google’s PLAs. Bing Ads had been beta testing the format for several months, across hundreds of advertisers with 140 million different offers. To use the Bing Product Ads, you must offer retail products and have at least one SKU, have a U.S. billing address and sell products online with a secure online checkout option. Marketing experts say Microsoft was smart to take a page from Google’s Product Listing Ads playbook, which also allows marketers to run image-dense ads along with other search listings. “In this case Bing and Microsoft have learned that it’s best to watch what Google launches successfully and be a fast follower,” says Kevin Lee, CEO of online marketing firm Didit. “The Bing Product Ads are nearly identical to the Google product,” Lee says. “That’s good. It makes it easy for both retailers and their agencies to go live.” David Pann, general manager of the search network at Microsoft, writes in a blog posted on the Bing Ads website that Bing Product Ads were designed for easy deployment. “You don’t have to write ad copy and develop keywords for each campaign,” he writes. “Instead, Product Ads builds upon work that you’ve already done, automatically serving the appropriate image, price and brand name.” One difference between Bing Product Ads and Google Product Listing Ads is that the Bing ads run on the right side of the search results page, where they appear separate from natural search listings. By comparison, Google Product Listing Ads appear in the center of the search results page, where until recently they appeared among natural search results. Second Quarter Search Spend Results Last month the second quarter reports came out from the large search marketing firms and they pointed to continued growth in paid search investment in the US and globally. The reports also underscore the increasing influence of mobile and image-based product ads on growth. According to RKG’s quarterly report, Ad spend, or money set aside for set aside for advertising, rose 23 percent year-over-year among RKG’s retail-heavy client base. Both Google and Bing saw spend increases. Ad spend on Bing rose 19 percent overall. Bing non-brand spend also increased by 19 percent, nearing Q4 levels, and click volume rose by 26 percent. With mobile traffic share increasing, CPCs fell 6 percent year-over-year. Spending on image-based product ads increased by 72 percent year-over-year in Q2. Click share rose by 28 percent and CPCs bumped up 35 percent. In contrast, text ad spending rose by just 11 percent year-over-year. Bing Product Ads, which launched in beta last fall, and became available to all advertisers at the end of March, drove 8 percent of Bing Ads non-brand clicks and spend. Bing Product Ads generated 48 percent higher revenue per click (RPC) than non-brand text ads, far outpacing Google’s 17 percent spread between PLAs and non-brand text as RPC. CPCs were 8 percent lower and CTRs were 19 percent better.

Help Others, Help Yourself: How I Reinvigorated My Job Search by Volunteering

LinkedIn Official Blog -

Will This Ever End? By the end of October 2012, I had been searching for my next career for nearly 7 months. I can safely say that it felt more like 7 years. The optimism I felt when my journey first started had trickled away in a haze of cover letters and job applications that received no positive responses (or no response at all). And if my feelings of uselessness and depression at that time weren’t enough, Superstorm Sandy promptly came along and plunged my family into darkness for 10 long days. The Storm Delivers Chaos… And Perspective. Ironically, I began to see the light after relocating to my mother’s house. When the first images of Sandy’s destruction flashed across our television screen, my own predicament suddenly paled in comparison. The instinctive need to act – an urge so vital during military service and often suppressed thereafter – suddenly came alive inside me. A call to assist Team Rubicon with recovery efforts went out on the Iraq and Afghanistan Veterans of America website (IAVA.org). I responded, but the Team’s operations were not easily accessible due to massive disruptions in mass transit and a gasoline shortage that made driving long distances impossible. Frustrating, for sure, but I jumped back into my job search with Team Rubicon in my thoughts and a renewed sense of hope knowing that, frankly, I was far more fortunate that many who’d been hit much harder by the storm and its aftermath. Time To Do What I (And You) Know How To Do. In April 2013, I participated in my first service project with Team Rubicon: an initiative to restore the New York City’s Vietnam Veteran Memorial to its pre-storm glory. It was the first time I had been around a group of veterans in a long time. What impressed me most, though, were the many non-veterans who volunteered that day. They had witnessed Team Rubicon’s efforts in Staten Island and the Rockaways, and felt a need to give back. Their efforts were truly inspiring. Later that summer, I traveled to Seaside Heights and Manasquan, New Jersey to rebuild the homes of a Navy veteran and a Gold Star family. On what seemed like the hottest days of the year, many of us worked alongside the Home Depot Foundation to bring back what these deserving people had lost. As the sweat poured down and the blisters grew, a bond formed across Team Rubicon. I’d missed that camaraderie since my enlistment ended, and it emboldened me to enter the home stretch of my job search. Help Others, Help Yourself. The four days I spent away from the job hunt had the most profound effect on my outlook. As I realized much later, putting my own problems aside and regaining a sense of purpose was the inspiration I needed to re-invigorate my own activities. Using the spark of energy from those summer service projects, I reevaluated and refined all the tools in my job search toolbox, and the fresh energy and enthusiasm helped me showcase my potential at the IAVA’s Operation Deploy: Madison Avenue career fair during Advertising Week, which ultimately landed me in my current career as an Advertising Operations Associate with MediaCom. While it may at first seem counterintuitive, consider volunteering if you are in the middle of a plodding job search. It just might give you the inspiration to get you over the final hurdle. Editor’s Note: If LinkedIn has helped you transform your career or business, please share your story with us. For more inspiration, check out our Member Stories blog series.

US Judge Gives Prosecutors Access to Entire Gmail Account in Money Laundering Case

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

US Magistrate Judge Gabriel Gorenstein gave prosecutors access to a Gmail account owned by a suspect under investigation for money laundering, according to Reuters. The Friday ruling brings up privacy concerns especially since other magistrates have denied such warrants saying they were too broad. The post US Judge Gives Prosecutors Access to Entire Gmail Account in Money Laundering Case appeared first on Web Hosting Talk News.

That Time When OpenStack Turned Four

The Rackspace Blog & Newsroom -

This is huge. Really huge. If someone told me four years ago that OpenStack would be where it is today – just a mere four years in – I would’ve shrugged my shoulders and said “maybe, we’ll see.” I am absolutely astounded by how far we’ve come as a community and as a project. Think about it: as of May 2014, OpenStack boasted 16,266 individual members in 139 countries from 355 organizations. There were 2,130 contributors, 466 average monthly contributors and 17,209 patches merged. Let’s compare that to May 2013, when there were 9,511 individual members from 209 organizations. 998 total contributors, 230 average monthly contributors and 7,260 patches merged. Oh, and the Atlanta Summit this past May was the biggest ever, with more than 4,500 attendees from 55 different countries. As the project continues to evolve into its fifth year, I’m excited to see increased operator participation. While developers and users are key cornerstones for OpenStack, the operators can tell us what works and what works at scale. One of our big goals for this past year was to close the feedback loop between operators and developers. Moving forward, we as a community have to continue to foster close relationships between the developers and the operators to continue innovation and balance stability. The launch this year of DefCore, a set of standards and tests that will help the community understand which projects are stable, widely used and key to interoperability, will help this progress. Rackspace is hosting the next OpenStack Ops Meetup August 25 and 26 in San Antonio; if you want to learn more. We’ve also made great strides in making OpenStack more stable and have made great progress defining OpenStack core, two things will continue to hammer on. And the production use and the maturity of use cases are incredible. If you’ve been to any of the recent OpenStack Summits, you’ve seen household names talking about how they use OpenStack – Comcast, Sony, Disney, eBay, Wells Fargo, AT&T and more showed how they’re using it in production to run very real, critical workloads. More than 1,200 user surveys have been completed by users detailing their OpenStack deployments. There are more than 70 user groups and more than 9,000 members joined a user group this year alone. At Rackspace, we are co-founders of OpenStack, but we’re also among its largest users. It’s been a boon for us and our business. Our public and private clouds are built on it. It’s a key pillar of our managed cloud strategy. And it powers much of what we do. We’ve been able to rebuild our public cloud for massive scale and OpenStack has empowered us to innovate quickly and be agile (Have you heard of OnMetal yet? That was built with OpenStack Ironic, the bare-metal provisioning program). I’m as optimistic about OpenStack’s future as I am humbled and inspired by its growth. It’s truly a project that we – the community– have taken from a handful of lines of code to a production-ready cloud operating system that world-beating enterprises use and trust. Year five is a big one. So let’s celebrate how far we’ve come, and look forward to where we’ll go.

UK ISPs Offer Copyright Infringers a Slap on the Wrist as Part of New Educational Campaign

Web Hosting Industry Review (WHIR) / Web Hosting Talk -

British ISPs will send users who repeatedly download pirated material written warnings, offering advice on where to find "legitimate sources of entertainment content." The post UK ISPs Offer Copyright Infringers a Slap on the Wrist as Part of New Educational Campaign appeared first on Web Hosting Talk News.

Why Paying for Facebook Reach (Pay to Play) is AWESOME!

Post Planner -

Lots of people hate having to pay to increase their Facebook reach. Not me! Sure, when Facebook updated their news feed algorithm recently, I was frustrated — at first. Then I realized I was actually glad that Facebook tightened the news feed. The changes make the Facebook experience better for normal users. Which I’m all for! These days, people Like more pages & have a lot more Facebook friends than they did 5 years ago. Facebook has more than a billion potential customers — and having to pay to reach these folks makes perfect sense to me — here’s why:  Why Paying for Facebook Reach (Pay to Play) is AWESOME! 1. Gets Rid of Spammers Less spam on Facebook might be the best thing about recent changes to the news feed algorithm. Facebook is serious about making the content in the news feed as relevant as possible. Thankfully, those annoying “LIKE IF YOU AGREE” posts are becoming things of the past. >> Click to Tweet << 2. Must Get Serious All the hoopla about Facebook reach really just means the social network has grown up. Business owners used to rely on Facebook for FREE advertising & Likes. Now the freeloaders are leaving as serious & sophisticated page owners reap massive rewards. You must take Facebook seriously if you plan to succeed. That’s how to get customers on social media. It ain’t just free advertising. 3. Emphasizes Relevance Getting as many Likes as possible used to be the main goal for businesses on Facebook. But those strategies have changed along with the news feed algorithm. These days, just because you have lots of Likes, doesn’t mean your fans will see all your posts. Just because somebody Likes your page doesn’t mean they’ll see your content. Today’s best page managers focus on gaining relevant fans by posting amazing content targeted at their key audience. >> Click to Tweet << Strong, engaging posts are necessary for building any Facebook page.  4. Targets Key Audience Many people refuse to pay to boost their Facebook posts. But this is a great way to reach fans who Like your page but may not be seeing your content in the news feed.   I’m happy to pay to expose my posts to more people. Facebook is one of the least expensive places to advertise — dirt cheap compared to traditional advertising on television or in a newspaper. And lots more targeted! Post Planner blogger Scott Ayres spent $20 boosting posts to gain more than $2,400 in sales: How I Spent $20 on Boosted Posts and Generated $2,400 in Sales 5. Reaches New Fans Facebook ads make it easy & inexpensive to reach new customers on social media. A couple dollars can expose your content to a whole new crowd. And steadily growing your community on Facebook can be a cinch when you spend your advertising dollars wisely.   Touting Facebook, Chris Brogan said it’s one of the best places for generating customer engagement & leads.  // Post by Chris Brogan. 6. Keeps Things Interesting Finally, what I LOVE about the Facebook news feed algorithm — its keeps the posts interesting. You have to post entertaining, engaging content or you might as well not even exist on Facebook. >> Click to Tweet <<  The news feed algorithm forces you to be interesting. Some of the most influential pages offer some of the greatest value, which keeps fans interested in the content. // Post by Post Planner. Conclusion  The best page managers know how to get customers on Facebook. They accept the fact that the social network has matured. Get serious & provide value for your fans. Then set aside money for advertising so you can deliver that awesome content to more people. Many of you probably disagree. Please sound off in the comments below. The post Why Paying for Facebook Reach (Pay to Play) is AWESOME! appeared first on Post Planner.

5 Signs Your Website may be Killing Your Business

Pickaweb Blog -

You run a great business, but you need more leads from your website. You’ve tried pay per click but that just burnt a hole in your pocket (& quickly!). Your web designer assures you that it will all start working soon, but you need new business NOW, not in 6 months. Do you sometimes feel […] The post 5 Signs Your Website may be Killing Your Business appeared first on Web Hosting Blog | Pickaweb.co.uk. Related posts: Keyword Mastery… Learn How to Get Visitors to Your Website (Free pdf download) Today I have a very special free gift for you... Why choosing the right keywords can double the traffic to your website! Having the right keywords on your website can make a... Yes, you can put your business on Auto-Pilot using Email Marketing! And here’s how… Previously we looked at creating a great free report that...

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