Industry Buzz

Twitter Buy Button: This Week in Social Media

Social Media Examiner -

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Twitter Tests New Way to Make a Purchase on Twitter: “For a small percentage of U.S. users (that [...]This post Twitter Buy Button: This Week in Social Media first appeared on Social Media Examiner. Social Media Examiner - Your Guide to the Social Media Jungle

Gmail Password Leak Update

WordPress.com News -

This week, a group of hackers released a list of about 5 million Gmail addresses and passwords. This list was not generated as a result of an exploit of WordPress.com, but since a number of emails on the list matched email addresses associated with WordPress.com accounts, we took steps to protect our users. We downloaded the list, compared it to our user database, and proactively reset over 100,000 accounts for which the password given in the list matched the WordPress.com password. We also sent email notification of the password reset containing instructions for regaining access to the account. Users who received the email were instructed to follow these steps: Go to WordPress.com. Click the “Login” button on the homepage. Click on the link “Lost your password?” Enter your WordPress.com username. Click the “Get New Password” button. In general, it’s very important that passwords be unique for each account. Using the same password on different web sites increases the risk of an account being hacked. Now would be a good time for all users to go through all online services and set distinct, strong passwords for each. It’s also a good idea to enhance account security by enabling two-step authentication on services that support the feature. Two-step authentication can be set up on WordPress.com by following these steps: Browse to WordPress.com. Hover over the user avatar at the top right of the screen. Click “Settings.” Click “Security” from the submenu. Follow the instructions provided there. We checked the accounts of 600,000 other WordPress.com users whose email addresses were included in the list. Since these users were not immediately vulnerable, we did not reset their passwords or send emails but will be enabling a notification in their dashboards so that they can assess the security of their passwords at their leisure and with all of this information in hand.Filed under: Notifications, Security

Team Member Profile: Jerrett Farmer

InMotion Hosting Blog -

Hometown: Latham, OH Position: Marketing Production Manager InMotion Hosting team member since December 2013 How did you get started in the web hosting field? The first website I ever worked on was the X-Files website in the mid 90s. At that time time I did not know anything about web hosting. Five years later I started freelancing on the side and making websites. Then web hosting became a big deal to me. I found generally the experience with web hosting services to be similar to banging one’s head against the wall. Around 2004 or 2005 I came across InMotion Hosting and was amazed at their service and quality of their product. After using their service for seven years I made the move from video games to working in web hosting. I saw that InMotion was hiring and went for it. Easily the best job I’ve ever had. What’s your current role at InMotion Hosting? What do you like most about it? I am the Marketing Production Manager and I love Free Food Fridays. Coolest gadget you own, want, or have read about? My six year old daughter Ella. What would you like to tell us about yourself? I am what I am. What’s one word that would describe your personality? Ambiguous.

Typepad On Pinterest: Such Pretty Things

Everything Typepad -

Did you know Typepad is on Pinterest? It's true! We love pinning and repinning great content from Typepad blogs in every genre, and we're always looking for great, inspirational content. Are you on Pinterest? Drop your link in the comments, and don't forget to follow Typepad right here! If you're not on Pinterest yet, check it out - it's a great way to promote your blog and connect with others! Want some inspiration? Check out our featured pinner, Such Pretty Things! Jessica Enig is a lover of all things vintage, floral, pretty & and sweet. She's a shabby chic collector of vintage decorative pieces.  FOLLOW:  Blog | Pinterest Want to promote your pinterest account on your Typepad blog? Just go to Blogs > Content and add the Pinterest Widget to your Sidebar via the center menu. While you're there, make your blog posts "pinable" by adding the Pin It button to your post footers. Want even more? Learn how to promote your blog on Pinterest and follow Typepad at www.pinterest.com/typepad.

Promote Your Business with Email Marketing

1&1 Online Success Center -

Even in 2014, email marketing remains a robust, proven, and effective way to market your business. Marketing by email is far more cost-effective than buying advertizing space or printing leaflets and brochures to send prospective clients. Check out this infographic that reveals – among other useful stats – that the average return for every dollar spent on email marketing is $44.25. It’s popular Email leads continue to generate sales – according to one recent survey, 44% of email recipients admitted to having made at least one purchase based on email. A recent McKinsey study went even further, citing email as nearly 40 times more effective than Facebook or Twitter for acquiring new customers. It’s fast – and dynamic Unlike traditional advertising, once your marketing is ready, it can be in the hands of your customers within seconds. That means you can play about with time-sensitive offers and respond more quickly to the competition with new deals. It is said the average person has to hear about your product seven times before they will buy from you – email helps you build up that connection quickly. Your email newsletters don’t have to be dull and lifeless – with just a click or two you can show off your latest offers, provide links to video content and, of course, put potential customers on the path to ordering your products. Global or local – it’s up to you Because email is not constrained by regional or national boundaries, you can make your campaigns global instead of having to set up different campaigns for different territories using different outlets. And while a website is advantageous, you can even use email marketing as a standalone tool for driving people to your local stores. It’s personal Platforms like MailChimp allow you to tailor your content for specific subscribers. It is based on their registered preferences and interests, past purchases and even online behavior, meaning all you have to do is set up the content and the system will do the hard work of delivering it to the right people. It’s viral It is not just social networking that is viral. Long before people were sharing links on Facebook or retweeting through Twitter, they were forwarding on email. If you produce the goods, your subscribers will deliver potential new customers right to do your door, at no cost to your business. It’s interactive Encourage feedback and constructive criticism in your emails. Armed with this knowledge, you can learn how to connect better to your audience to deliver more personalized content that could lead to that most valuable of commodities, a repeat customer. It’s measurable Email campaigns are easy to track – the 1&1 Newsletter Tool provides an at-a-glance view to how many have been sent and what percentage have been read, while MailChimp provides all manner of detailed statistics, including average open and click rates, both generally and for individual subscribers, helping you meet your customers’ needs even better. Photo Credit: ©istockphoto.com/maxkabakov

Why LinkedIn Recommendations and Endorsements Should Matter To You

LinkedIn Official Blog -

One of the most common questions I hear is: “Which means more to have on my LinkedIn Profile, a recommendation or an endorsement?” The answer is, both. LinkedIn is more than just a place where you find opportunities; it’s a place where opportunities find you. For that to happen you have to put yourself out there (completing your LinkedIn Profile, sharing content, engaging with your network, etc.), and make sure you’re putting your best foot forward. Including endorsements and recommendations in your Profile is a great way to complement and confirm the skills and experiences you’ve listed while also catching the eye of potentially interested professional parties. Earlier this year, we made endorsements easier to manage by allowing you to highlight the skills and strengths you’re proudest of, and now, we’ve done the same for recommendations. Beginning today we’ll begin rolling out a refreshed recommendations management page designed to make it easier to manage your recommendations and recommendations requests. You can also now reorder your recommendations – moving your best recommendations to the top of the stack for each experience. So what are the real differences between recommendations and endorsements?   Endorsements Imagine for a moment that you and a colleague are deciding which employee will be be best to tackle a new project that requires strong project management skills. Your colleague mentions they’re considering Tom so you jump in: “Tom would be perfect, I’ve been impressed with the strategic thinking and change management skills he exhibits.” Your vote of confidence likely just provided the confirmation they were looking for. A LinkedIn endorsement is similar– you are confirming your colleague’s talents when it come to a specific skill or trait. These votes of confidence add up and send a strong signal about your abilities to accomplish specific tasks. You can vouch for a skill listed on a connection’s profile with a simple click of a button, or, if you feel they are missing a skill, suggest they add a new one (rest assured, you have a choice of whether or not to add that new skill to your profile if someone suggests one). The right endorsements can go a long way in helping you establish your professional brand — and not all endorsements are created equal. For example, a Project Management endorsement from an existing colleague is more valuable to a recruiter than a similar endorsement from a high-school friend might be. It is therefore in your best interest to add the most appropriate skills to your profile and select the most relevant and credible endorsements to show. It is also advisable to keep this in mind when endorsing your connections. Ask yourself, what will really help them the most?   Recommendations Writing a recommendation lets you drill down into the how and why of your experience working with someone. The golden rule of powerful recommendations is “Show, don’t tell”. Wouldn’t it be more telling to read how Allison built and motivated her team to achieve stellar results instead of reading that “Allison is a great manager”? Always remember that the most compelling recommendations tell a story rather than provide empty statements. A well-done recommendation should describe and give specific examples, whether they reflect someone’s ability to excel under pressure, act as a compassionate leader, succeed as a collaborative team-member or business partner. For recruiters, future hires or potential business partners, such a recommendation provides an important sign that this connection could be the person they are looking for. If you’re the one looking to receive recommendations, always begin by identifying the people who know you well and who can best speak to your aptitude for excelling in a particular professional domain, attest to your leadership or management skills or shed light on some of your best accomplishments.   The bottom line Together, endorsements and recommendations give a better idea of what you’re like to work with, where your true skills and passions are and what some of your strongest soft skills just might be. They also make it easier for opportunities to find you. When all else is equal, they could be the difference between a recruiter reaching out to you over another candidate, a potential employee taking the job on your team versus someone else’s, a potential partner looking for an expert opinion sending you an InMail or not, and on and on. Don’t be shy to reach out and ask for a recommendation. Take a few moments today to acknowledge the skills and accomplishments of your peers past and present with either an endorsement or recommendation, and maybe they’ll do the same!

This Weekend: 1&1 to be Platinum Sponsor for JoomlaDay Cologne

1&1 Online Success Center -

1&1 Joomla Specialist, Viktor Vogel has a busy Friday and Saturday ahead of him, as he attends JoomlaDay in Cologne, Germany. This weekend Viktor will be surrounded by other CMS enthusiasts as they come together to share their experiences and advice about all things Joomla! The community enjoys the opportunity to discuses developments within the industry as well as learn new and exciting techniques. Our very own Viktor will even be conducting a helpful workshop for all those in attendance. Starting back in 2005 under the name Mamboday, the first global meeting of the Joomla! community took place in Boon, Germany. Now in its ninth year and with 1&1 celebrated as a Platinum principal sponsor, this year’s event is held at the Maternushaus, Cologne, on September 12th and 13th. 1&1 will be present in the hall with a stand and our Joomla! expert Viktor will additionally have a number of speaking slots throughout the event presenting the following topics: Joomla! 1 & 1 Developer Tips Security enhancements During his three lectures, Viktor will provide both a general overview of his work with Joomla! as well as important information for advanced users. The sessions will be interactive with the audience and Viktor will show how his journey with Joomla! has progressed since his very first development project. For all those interested in JoomlaDay, Cologne, information about the event can be found here. Alternatively keep up to date with the event by following Viktor on Twitter, Google+ or Facebook.

Determining the Effectiveness of an Email

1&1 Online Success Center -

If you have followed along so far in our series of Email Marketing posts (we’ve gone over the Elements of a Great Campaign , the Types of Emails to Send, and the Forget-Me-Nots), you are probably fairly comfortable with the creative process. The question is: How adept are you at measuring the effectiveness of your email marketing campaign? There are four basic points that are indicators at how well your campaign will perform. Those four aspects are: Open Rate: Percentage of subscribers opening your email Bounce Rate: Percentage of emails that do not reach their intended recipient Click Rate: Percentage of clicks on links in the body of your email Unsubscribe Rate: The number of people who unsubscribe from your email list Now, let’s dive deeper into each one of these topics. The very first barrier of entry to an email is the opening of said email, or, the Open Rate. As we mentioned in our post on effective email marketing, the subject line is the key factor that determines whether or not a subscriber will open an email. If it is not relevant to the subscriber, they will likely not be interested, and therefore will not open it. If you have been sending too many email campaigns out within a given time period, people could get annoyed and not open the email. Some will simply open an email regardless of the subject line, and others will delete an email just because they are not in the mood to read it that day. At times, it is completely random. If a customer does not open an email, there simply will not be any data to gather. They are not reading about your latest and greatest offer, or clicking on anything within the email, and not purchasing anything in the email either. So, what is an average open rate? How good your email open rates are will largely depend on what industry you are in. According to statistics gathered from Constant Contact, an event planner will see an average open rate of 17.33%, whereas someone running a restaurant could see an open rate of 19.2%. You can see more details in their chart about the large discrepancy of open rates between industries. An extension to the open rate is the Bounce Rate – the bounce rate refers to the percentage of people who did not receive the email. There are a number of reasons an email could get bounced, including: - The email recipient’s mailbox is full, and their inbox cannot fit any additional content. - An individual’s email address no longer exists, or the subscriber submitted a typo when they subscribed to your email list. Try to keep in touch with your customers on other channels, like social media, to determine if their email address is correct. - An email recipient’s spam filter determines your email is not authentic. Make sure your ‘From’ and/or ‘Subject’ lines always contain your company’s name. Next is the ‘holy grail’ of an email campaign – the Click Rate. In most cases, how useful the content of the email is to the customer will determine whether or not the subscriber will click on the links within the email. In a perfect world, every single one of your emails will have a 100% Click Rate, but that is simply not realistic. Your click rates will vary, and you can improve the click rates with some of the following practices: - Test, test, test: Send your email campaign to different groups of subscribers and see which group finds it the most useful. Emails sent to smaller, more targeted groups tend to get more openings and clicks. - Insert more links:  An email containing multiple links to the same destination can help boost your click rates. Just be careful not to overdo it! - Intriguing CTA: CTAs are your calls-to-action, and this is the content which is aiming for clicks. In general, it is suggested that links that simply state ‘click here’ should be avoided. Be descriptive, if you are presenting a product you would like to sell in your email, have a box that says “Order now” or “Buy now.” Give your email subscribers some direction. Lastly, the statistic that everyone sending an email campaign wants to equal zero – the Unsubscribe Rate. Nobody wants to lose an email subscriber, but at times this will be inevitable. However, there are ways to avoid it. Many of our earlier points apply here – do not make false claims, avoid grammatical errors, do not attach huge documents, etc. If you eliminate your email missteps then you could potentially limit the number of people who unsubscribe from your email. We hope you have enjoyed this series on email marketing, and are able to use the information provided as a tool to improve your email marketing campaigns – we bet you will see a marked improvement in your emails right away! Photo Credit: ©iStockphoto.com/ivelinradkov

How LinkedIn Protects Your Account

LinkedIn Official Blog -

Given the recent news around high-profile account takeover attempts on other services, we thought it’d be useful to share the ways we work behind the scenes to keep your account secure and some of the quick steps you can take to improve the security of your LinkedIn account. Security starts at login, so our systems proactively evaluate member login attempts for suspicious activity and to detect for potential intrusions. Many of these takeover attempts use automated tools to guess passwords, which our systems work to detect and then deploy roadblocks against. We also monitor key site metrics 24×7 looking for and mitigating attacks against our login system. We’ve also moved the majority of our member traffic to HTTPS which provides authentication of our site and protects against man-in-the-middle attacks. We also compare username and password combinations we find on the Internet to our member’s credentials, and in the event we find matches, we promptly invalidate the password for the account and then notify the member to update their password. Most account takeover attempts leverage these large sets of emails and passwords, though in some cases, hackers spend time researching specific targets and working to obtain account identifiers such as email addresses. To mitigate these types of attacks, we deploy automated defenses to prevent abuse of functionality that members use to connect such as address book import. We are building an opt out setting where members can choose to not have their email address discoverable to people they are not connected with through address book import. In the meantime, our support teams can answer questions about the visibility of your email address and manually opt you out. You can also take three quick steps to make your account more secure. We encourage you to take five minutes today to do the following: Turn on two factor authentication (2FA) Regularly monitor your account activity Check your privacy settings  

Three easy steps to make your town rock

Name.com Blog -

loadYouTube(); If you’re a city planner or a member of the tourism board for you local municipality, I’m about to make you look like a wizard. You have people looking to you to get people and their tourist dollars to come and appreciate your area, and now, with one simple trick, you can make your hometown rock. Please hang on. It’s about to get awesome. This awesomeness is called URL forwarding, and with all these New Domain names it’s become exponentially more amazing. Watch the video above or, in three simple steps, I’ll demonstrate how to make the website you already have more memorable and profitable. Step 1. With the New Domain names you can now buy something shorter and more marketable than what you might already have. Simply go to Name.com, check out the selection, and buy the web address you want. I’ve purchased LITTLETON.ROCKS for a local Colorado city. Below, I’ve clicked on the domain name from my account and am ready to use URL Forwarding. Step 2.  Once I click on URL Forwarding I fill out the fields to point (or forward) LITTLETON.ROCKS to their current website. I’ve pasted that site under “URL.” To add Meta Tags, I’ll simply copy the example on the page, paste it in the Meta Tag field, and then change the keywords to those that I’d like to be associated with. (So if you’re getting Sacramento.rocks, your keywords might be “california, affordable, trips, tourism”.) Then you simply click Add Forwarding. Note: You can also forward a domain name to a Facebook page, YouTube channel, Twitter or Linkedin profile, but often you can’t used “Masked Forwarding.” You’ll use the Redirect (301). Step 3. Enjoy the magic. Now you have a new and more awesome way to get to your site without changing a thing. Your original domain name will still work as well. Oh, and now you can kick off that marketing campaign with confidence with your new .ROCKS domain name. You can even keep this trick a secret so you’ll look like a genius and be elected mayor. Next up: I think of my little hometown of Gould, Colorado. It gets no love. The last business, a bar, has closed, and the town has no web presence at all. My ultimate goal  is to use the Name.com Website Builder to make a .ROCKS website for it. So, yeah, Gould can rock even if four people live there… and so can your city, no matter how big or small.

Triple Your Engagement! Join Our Weekly Training Session for Post Planner

Post Planner -

Want to up your social media game? Want to triple your social media engagement, increase traffic to your website & save 10+ hours of work every week? Awesome! You’re in the right place. Here on this page we hold weekly training sessions for Post Planner every Wednesday at 12pm Pacific time, or: 1pm Mountain 2pm Central 3pm Eastern 8pm London time You can also watch past training sessions below. Just scroll & play. >> Click to Tweet << If you have questions or requests for topics to cover in training, please leave them in the comments below. LIVE Weekly Training: 12pm PT (Noon) every Wednesday! If you have a question during the LIVE training post it on our page and we’ll try to answer during the broadcast.  Past training sessions: September 10th: How To Use Viral Photos September 3rd: How To Setup and Use the Queue Schedule August 27th: Adding Your Own Content Sources to Viral Photos & Trending Content   August 25th: Trick on Easily Accessing Your Post Planner App   Your Instructor: The post Triple Your Engagement! Join Our Weekly Training Session for Post Planner appeared first on Post Planner.

Changes to expiry date handling for .eu domain names as of 15 September 2014

WHMCS Blog -

This is being provided as a public service announcement and any queries should be addressed to your domain registrar. On 15 September 2014, EURid will launch its new registration platform. Thereafter, newly registered .eu domain names will no longer expire at the end of the month but rather at the end of their registration term, calculated in years starting on the registration date and ranging from one (1) to ten (10) years. Domain names registered on 29 February will always expire on 28 February. This change has been incorporated into new versions of the .eu Terms and Conditions and .eu Registrar Agreement, which will go into effect on 15 September, when the new registration platform is launched. New versions of these documents in all languages are available below. For existing domain names - those registered before 15 September 2014 - registrars have been given the option to apply the new expiry date approach or...

Basis, Edin, and Forefront: A Look at Business Themes

WordPress.com News -

We add new themes to the Theme Showcase each week, including free and premium themes for businesses, organizations, and your professional projects. Here’s a trio of business themes transformed by three very different types of users: a professional travel and food writer, a Buddhist podcast host, and a fly fishing outfitter in Australia. roam & home Chicago-based travel and food curator Karen Valentine, the founder of roam & home, presents a beautifully designed site with Basis, a premium theme. Wide featured images add splashes of color to the homepage, while the Brandon Grotesque heading font — available to Custom Design upgrade users — adds a touch of style to each content block. As you scroll down the home page, travel quotes inspire you to dream up your next big trip — a subtle but elegant touch: Karen’s portal for wanderlust includes travel itineraries and guides (Jamaica in the winter, anyone?), and a journal for blog updates and photography from her adventures. These sections are accessible at the top right in a simple Custom Menu: With Basis, you can build a site using a drag-and-drop page builder interface — create a section, add content, and then move it around — which makes creating a landing page or microsite easier. (Preview this drag-and-drop interface in the video at the top of the Basis page.) Tip: While not activated on Karen’s site, you can also make a full-width slideshow with Basis, creating an eye-catching homepage for your personal or business brand, professional projects, or company’s products and services. Visit the Basis theme page for details. Off the Cushion with Danny Fisher Launched at the end of July, the free Edin theme is packed with features for a business or professional site, and podcast host Danny Fisher shows it off nicely. With four custom page templates, Edin allows you to promote your company or work in different ways. At Off the Cushion, Danny uses the Front Page Template, using a big featured image and bold white text to introduce his independent podcast on Buddhism news and ideas. You also can’t miss his Custom Menu to other parts of his site, as well as exterior websites, under the header. In the footer, Danny activates the three widget areas for an About blurb (using a Text Widget), a stream of recent posts, and an Image Widget displaying his podcast’s T-shirt. Tip: To unify the site and promote his web presence, Danny displays social media icons, from Twitter to Instagram to LinkedIn, at the top and bottom of his site. Think of other ways to make your site visually cohesive; uploading a Site Logo (available on a growing list of themes) that matches a custom Image Widget in your sidebar is another option. You can do much more with this free theme — visit the Edin page for details. High Country Outfitters High Country Outfitters stocks a range of clothing and gear for fly fishing, snow sports, and other outdoor activities in the Snowy Mountains of Australia. Using the custom page templates and other features of the premium theme Forefront, the outfitter promotes its shop, fly fishing trips, product news, and local fishing reports. Bold call-to-action buttons (“Visit Shop,” “Guiding & Tuition”) lead visitors to more information. With Forefront, you can also display customer testimonials (not shown on the High Country Outfitters site). Tip: Use a grid-style layout to visually organize a navigation page to other pages and links on your site. Check out the outfitters’ online shop (below), which uses a Grid Page Template. To see if this premium theme is right for you, visit the Forefront page for more. We have a growing number of professional and business themes — free and premium — for work projects, organizations, and small businesses. From simple, elegant landing pages to multi-page websites, you can create the perfect space for you and your brand.Filed under: Community, Themes, WordPress.com

Rackspace Weekly Digest: September 12

The Rackspace Blog & Newsroom -

This week, we gear up for Rackspace::Solve New York, show you how to set up your Rackspace email on the iPhone 6 and launch a new Master Agent Program. Check out all that and more in the weekly digest. Rackspace::Solve New York Is Thursday, September 18 Next week, Rackspace::Solve heads to the Big Apple with an exciting lineup of customers and partners showcasing how to overcome tough challenges in your businesses. You’ll hear from cutting-edge companies like CloudMine, Docker, SumAll and Under Armour. Rackspace::Solve New York is Thursday, September 18 at The Cipriani Wall Street. Register now. Hitting Climate Change Hard, Hack4Good Style Rackspace is so excited, once again, to sponsor Geeklist’s Hack4Good this weekend. This time around, the Hack4Good hackathon will focus on projects and prototypes that address global climate change. Upgrading To iPhone 6? Setting Up Your Rackspace Email Is A Snap. iPhone 6 and iPhone 6 Plus were announced this week. If you’re upgrading to iPhone 6, you can setup your Rackspace Hosted Exchange email in less than two minutes and in only a few clicks. Expanding Our Partner Network With A Master Agent Program As part of our continued effort to better serve our partners, we’re expanding our Rackspace Partner Network to include a new Master Agent/Agent Program, a program through which a new segment of partners can offer Rackspace Managed Cloud and award-winning Fanatical Support to their end customers. 4 Reference Architectures To Optimize Your Ecommerce Our Rackspace Digital application specialists put together four reference architectures that optimize the right mix of price, performance and control for most businesses to help you make the most out of your ecommerce platform. How Downtime Impacts The Bottom Line 2014 [Infographic] This year’s research confirms that downtime is still causing headaches for end-users and IT professionals. However, in addition to the frustration caused by outages, it’s also costing businesses more than ever. Take a look in the How Downtime Impacts the Bottom Line 2014 infographic. Does A Hosted Virtualized Environment Require New Tools? Many enterprises have invested millions of dollars over the years in IT management, monitoring and automation solutions for their data centers. So a natural question that arises when considering migration of workloads to hosted environments is around management tools. What new capabilities will be required? What new skills will our organization need? Is our existing toolset extensible at all?

All you need to know about WordPress 4.0

BigRock Blog -

If you’ve been living under a rock then you probably missed the news that WordPress 4.0 is now available to be installed. WordPress 4.0 has been named “Benny” to honor the famous jazz player Benny Goodman and brings along some pretty cool updates. For all security enthusiasts, this update will be a tad bit disappointing as it doesn’t offer any significant security features. But don’t be disappointed as the update is going to make your experience using WordPress, way more efficient. We wanted to put everything in words for you, but WordPress has already released this great video which gives you a detailed explanation about all the changes. So sit back and enjoy the video. If you’ve realized, the entire focus of this WordPress version is inclined towards making the process of creating, managing and publishing into a seamless experience. It’s time you experienced the new change. If you’re ready, just jump into your WordPress dashboard and install the latest WordPress 4.0

Fashion Week

Oh, How Pinteresting! -

Fashion Week season is here and the runways are lined with new styles and trends we’ll be seeing in the year ahead. To help take these looks from the catwalk to your closet, we asked style icon Olivia Palermo to share the best trends from shows around the world. First up: New York! Olivia’s Best of NYFW board is all about the it looks of the moment. She’ll share the top designs and ideas on more ways to recreate the looks at home. It’s not just about who you’re wearing, but how you wear it. “Creating the boards gives me the ability to edit the best selection of runway looks. Pinterest is a great platform, for generating ideas on styling and it’s a great way to see what people are wearing on the streets around the world.” Olivia will share even more inspiration from the runways of London and Paris with best-of boards for each city. Check back here for a fashion recap from each place throughout the month, with a final rendezvous in France. For more of-the-moment trends and fresh looks for work, weekends and nights out, check out our Pin Picks fall style guide. —Lauren Michaels, currently Pinning to Style Snaps.

Stoked by Reasons To Be Creative

SiteGround Blog -

I spent last week in Brighton (UK), attending the Reasons To Be Creative conference, which SiteGround sponsored. Right from the beginning of the event I started hearing the word “stoked” (completely and intensely enthusiastic, exhilarated, or excited about something, according to the Urban Dictionary) unusually often. I heard it repeatedly used not only by John Davey (the great guy organizing the event), but also by many of the attendees. By the end of the event I already knew how it felt like to be stoked myself. Reasons To Be Creative is one of those rare opportunities to get truly inspired, that you just can’t miss, especially if you are working in the digital creativity space, and even if you are just a business-oriented person with no previous experience with Photoshop or any other Adobe product (as I am). Allowing yourself to be challenged, provoked and inspired is a key ingredient of life and we should be looking for opportunities to get that. Events like this tempt you to want more for yourself, to get better in what you do, and most of all, to unleash your creativity. Creativity is a result of a hard work You thought that creativity is a gift and comes easily to few chosen people only? Well there were many speakers on this event, who are globally recognized for their creative genius that were eager to challenge this notion and to present creativity as something that everyone can and should strive for. As Jon Howard (Exec Product Manager for BBC, @swingpants) pointed out creativity is more a result of hard work and drawing connecting lines between the dots of your experience and knowledge. Kate Moross who now makes the album covers for many cool labels, and James White whose illustrations led him to working with clients like Toyota, MTV and more, have a lot to say about the process and the hard work to get there. They wandered for a while, experimented with their work, before settling for the style that makes them unique and brings them the big clients. Creativity requires courage to be yourself When you add some courage to the hard work you are on the right track! Many people work jobs that give them financial stability and security, but don’t make them happy and don’t allow them to develop their true potential and creativity. If you feel you are selling your soul for hire, you may be inspired by Sara Blake, a graphics designer and artist from New York, who made amazing large scale murals for the Footlocker Nike House of Hoops Store in New York City. She urges you: “Don’t wait for someone to hire you to do work”. Many people feel that employers and customers put limitations to their creativity. And from my standpoint of a project manager working with designers, I would say: yes, in every commercial project there are business objectives, apart from the pure aesthetic pleasure. However, you should not be afraid of having your own distinctive style and ideas. People doing design are not just instruments in the hands of the business people. We do things together, each of us bringing our unique expertise. When the aimed business goal matches the designer’s unique style, the best results are achieved. Creativity is not afraid of criticism If you feel inspired to make the leap in the dark, unleashing yourself, you should be aware that criticism and disapproval are inevitable, but if you accept the good and the bad as sources of learning, you’ll most probably learn faster. James Victore, whose art is full of social causes and powerful messages, said “you have no friends, no enemies, just good teachers”. So if you think you carry that creativity bean inside you that needs to be uncovered, Reasons To Be Creative will challenge you to stop being an artist in disguise, hired by someone to do anything else but the work you really want to do. You can hear so many amazing, real-life stories of wonderful artists that there is no way you get out of this event without some courage to do the things you like. I hope you will also be as stoked as I was. You can see pictures from Reasons to be Creative in our Facebook album.

Stoked by Reasons To Be Creative

SiteGround Blog -

I spent last week in Brighton (UK), attending the Reasons To Be Creative conference, which SiteGround sponsored. Right from the beginning of the event I started hearing the word “stoked” (completely and intensely enthusiastic, exhilarated, or excited about something, according to the Urban Dictionary) unusually often. I heard it repeatedly used not only by John Davey (the great guy organizing the event), but also by many of the attendees. By the end of the event I already knew how it felt like to be stoked myself. Reasons To Be Creative is one of those rare opportunities to get truly inspired, that you just can’t miss, especially if you are working in the digital creativity space, and even if you are just a business-oriented person with no previous experience with Photoshop or any other Adobe product (as I am). Allowing yourself to be challenged, provoked and inspired is a key ingredient of life and we should be looking for opportunities to get that. Events like this tempt you to want more for yourself, to get better in what you do, and most of all, to unleash your creativity. Creativity is a result of a hard work You thought that creativity is a gift and comes easily to few chosen people only? Well there were many speakers on this event, who are globally recognized for their creative genius that were eager to challenge this notion and to present creativity as something that everyone can and should strive for. As Jon Howard (Exec Product Manager for BBC, @swingpants) pointed out creativity is more a result of hard work and drawing connecting lines between the dots of your experience and knowledge. Kate Moross who now makes the album covers for many cool labels, and James White whose illustrations led him to working with clients like Toyota, MTV and more, have a lot to say about the process and the hard work to get there. They wandered for a while, experimented with their work, before settling for the style that makes them unique and brings them the big clients. Creativity requires courage to be yourself When you add some courage to the hard work you are on the right track! Many people work jobs that give them financial stability and security, but don’t make them happy and don’t allow them to develop their true potential and creativity. If you feel you are selling your soul for hire, you may be inspired by Sara Blake, a graphics designer and artist from New York, who made amazing large scale murals for the Footlocker Nike House of Hoops Store in New York City. She urges you: “Don’t wait for someone to hire you to do work”. Many people feel that employers and customers put limitations to their creativity. And from my standpoint of a project manager working with designers, I would say: yes, in every commercial project there are business objectives, apart from the pure aesthetic pleasure. However, you should not be afraid of having your own distinctive style and ideas. People doing design are not just instruments in the hands of the business people. We do things together, each of us bringing our unique expertise. When the aimed business goal matches the designer’s unique style, the best results are achieved. Creativity is not afraid of criticism If you feel inspired to make the leap in the dark, unleashing yourself, you should be aware that criticism and disapproval are inevitable, but if you accept the good and the bad as sources of learning, you’ll most probably learn faster. James Victore, whose art is full of social causes and powerful messages, said “you have no friends, no enemies, just good teachers”. So if you think you carry that creativity bean inside you that needs to be uncovered, Reasons To Be Creative will challenge you to stop being an artist in disguise, hired by someone to do anything else but the work you really want to do. You can hear so many amazing, real-life stories of wonderful artists that there is no way you get out of this event without some courage to do the things you like. I hope you will also be as stoked as I was. You can see pictures from Reasons to be Creative in our Facebook album.

Writing and Social: Why the Written Word Is Your Marketing Advantage

Social Media Examiner -

Do you write content for your business? Are you looking to improve the quality of your writing and your storytelling skills? To explore why the written word matters in social media, I interview Ann Handley for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a show [...]This post Writing and Social: Why the Written Word Is Your Marketing Advantage first appeared on Social Media Examiner. Social Media Examiner - Your Guide to the Social Media Jungle

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