Social Media Examiner

Facebook Live Video Updates: What Marketers Need to Know

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore improvements to Live video on Facebook and Instagram, paid live streams in Facebook Events, and Messenger Rooms […] The post Facebook Live Video Updates: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner.

How to Reclaim Lost Habits and Start New Ones

Need to develop better habits? Wondering how uncertainty or change impacts your habits? To explore how to reclaim lost habits and build new ones, I interview James Clear on the Social Media Marketing Podcast. James is the author of Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones. He […] The post How to Reclaim Lost Habits and Start New Ones appeared first on Social Media Marketing | Social Media Examiner.

Beginner’s Guide to Successful Facebook Ads

Thinking of diving into Facebook ads? Wondering what the common pitfalls are? In this article, you’ll discover three important considerations when starting your first Facebook ad campaign. #1: Commit to a Facebook Funnel Implementation All successful marketing starts with a clear strategy and Facebook advertising is no exception. With a strategy built around your available […] The post Beginner’s Guide to Successful Facebook Ads appeared first on Social Media Marketing | Social Media Examiner.

How to Use LinkedIn Events to Promote Online or In-Person Events

Wondering how to get the word out on LinkedIn about an event you’re hosting? Have you heard of LinkedIn Events? In this article, you’ll discover how to use LinkedIn to promote your next online workshop, product launch, or in-person event. What Is the LinkedIn Events Feature? This feature allows you to create an event on […] The post How to Use LinkedIn Events to Promote Online or In-Person Events appeared first on Social Media Marketing | Social Media Examiner.

How to Create Instagram Stories Polling Sticker Ads

Want interactivity in your Instagram Stories ads? Have you considered adding interactive polls to your ads? In this article, you’ll discover how to create an Instagram Stories ad poll for the best engagement. Why Use Polls in Your Instagram Stories Ads? Instagram polls give you a chance to interact with your customers and prospects, find […] The post How to Create Instagram Stories Polling Sticker Ads appeared first on Social Media Marketing | Social Media Examiner.

Facebook Ad Updates: New Metrics and More

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook pulling back its mandated use of Campaign Budget Optimization for ads and the addition of new […] The post Facebook Ad Updates: New Metrics and More appeared first on Social Media Marketing | Social Media Examiner.

Organic Social: Content Marketing Ideas From a Pro

Wondering if publishing organic social is worth your time? Looking for tips to improve your organic social content? To explore the power of organic content marketing, I interview Larry Kim on the Social Media Marketing Podcast. Larry Kim is the founder of WordStream and Mobile Monkey. He’s a content marketing pro and a top writer […] The post Organic Social: Content Marketing Ideas From a Pro appeared first on Social Media Marketing | Social Media Examiner.

How to Get Started With Instagram Stories for Business

Curious about using Instagram Stories for business? Wondering what type of Instagram Stories content works best? In this article, you’ll discover how to get started with Instagram Stories video for your business. #1: Plan Your Instagram Stories Content Strategy Instagram Stories sits at the top of the home feed and Explore page. In your story, […] The post How to Get Started With Instagram Stories for Business appeared first on Social Media Marketing | Social Media Examiner.

How to Create Your First TikTok Video

Thinking of using TikTok? Wondering how to publish your first TikTok video? In this article, you’ll discover how to use TikTok’s in-app recording, editing, and effects features to create your first TikTok for business. #1: Get Acquainted With the TikTok Interface TikTok has experienced massive growth in the last 12 months with nearly 1 billion […] The post How to Create Your First TikTok Video appeared first on Social Media Marketing | Social Media Examiner.

Instagram Live for Business: 4 Tips to Improve Your Experience

Thinking of going live on Instagram? Wondering how to attract more viewers or what tech to use? In this article, you’ll discover four tips to plan, promote, and broadcast your next Instagram live. Why Use Instagram Live? One of the fastest ways to build rapport with your Instagram followers is through live video. Live experiences […] The post Instagram Live for Business: 4 Tips to Improve Your Experience appeared first on Social Media Marketing | Social Media Examiner.

Instagram Expands Desktop and Mobile Features

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram rolling out the ability to view live video and direct messages on desktop, and other business […] The post Instagram Expands Desktop and Mobile Features appeared first on Social Media Marketing | Social Media Examiner.

Becoming Well-Known: Your Plan to Becoming a Recognized Expert

What could you achieve for your business and yourself if you were more well-known? Could you reach and help more people with your message? To explore how to become a recognized expert in any industry, I recorded a special episode of the Social Media Marketing Podcast. I share a method that works for becoming well-known—regardless […] The post Becoming Well-Known: Your Plan to Becoming a Recognized Expert appeared first on Social Media Marketing | Social Media Examiner.

How to Use the LinkedIn Featured Section on Your Profile

Are you doing all you can on your profile? Wondering how to use the LinkedIn Featured section to your advantage? In this article, you’ll learn how to use the Featured section for LinkedIn profiles to showcase your most notable and up-to-date work samples and media mentions. What Is the Featured Section on LinkedIn? LinkedIn’s Featured section is […] The post How to Use the LinkedIn Featured Section on Your Profile appeared first on Social Media Marketing | Social Media Examiner.

How to Run Instagram Ads on a Small Budget: 4 Tips

Do you have a limited ad budget? Wondering how to use your ad spend more wisely on Instagram? In this article, you’ll discover four ways to make your Instagram ad spend go further. #1: Repurpose Organic Posts for Top of Funnel Instagram Ads Quite simply, if you do a good job with your Instagram organic […] The post How to Run Instagram Ads on a Small Budget: 4 Tips appeared first on Social Media Marketing | Social Media Examiner.

How to Test Facebook Ads With Facebook Experiments

Looking for better ways to improve your Facebook ad performance? Have you used Facebook’s Experiments? In this article, you’ll learn how to use the Facebook Experiments tool to run three different types of tests on your Facebook ads. What Is the Facebook Experiments Tool? Facebook Experiments is a new feature in Business Manager that allows […] The post How to Test Facebook Ads With Facebook Experiments appeared first on Social Media Marketing | Social Media Examiner.

YouTube Live Analytics and New Local Business Facebook Tools

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore YouTube Analytics for live streams and other updates to YouTube Studio, and new Facebook tools to support […] The post YouTube Live Analytics and New Local Business Facebook Tools appeared first on Social Media Marketing | Social Media Examiner.

Growing a Following: Tips From Michael Stelzner

Do you want to be recognized as a leader in your industry? Wondering how to build an audience that expands your reach and influence? To explore the topic of growing a following, John Lee Dumas joins me for a special episode of the Social Media Marketing Podcast. John is the host of Entrepreneurs on Fire, […] The post Growing a Following: Tips From Michael Stelzner appeared first on Social Media Marketing | Social Media Examiner.

5 Creative Ways to Use Facebook Messenger for Business

Do you want to improve your customer interactions on Messenger? Are you looking for creative ways to use Facebook Messenger for your business? In this article, you’ll discover five ways to use Facebook’s Messenger platform for business. Why Use Facebook Messenger in Your Marketing? Messenger marketing is simply the act of marketing to your customers […] The post 5 Creative Ways to Use Facebook Messenger for Business appeared first on Social Media Marketing | Social Media Examiner.

How to Use LinkedIn Conversation Ads for Better Conversions

Wondering how to improve your marketing results on LinkedIn? Have you heard of LinkedIn Conversation Ads? In this article, you’ll discover how to use LinkedIn Conversation Ads to automate Messaging conversations that pre-qualify your leads and prospects for specific offers. What Are LinkedIn Conversation Ads? If you’re struggling to get engagement on social media, it’s […] The post How to Use LinkedIn Conversation Ads for Better Conversions appeared first on Social Media Marketing | Social Media Examiner.

How to Use a Pop-Up Facebook Group for Business

Want an effective way to promote limited-time offers or events? Have you considered a temporary Facebook group? In this article, you’ll discover how to run a pop-up Facebook group for business. When to Use a Pop-Up Facebook Group Unlike regular groups, a pop-up Facebook group is a limited-time experience. Members have the opportunity to learn […] The post How to Use a Pop-Up Facebook Group for Business appeared first on Social Media Marketing | Social Media Examiner.

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