Social Media

Instagram Stories Ads: What Marketers Need to Know

Social Media Examiner -

Want more leads and customers from Instagram? Have you considered Instagram Stories ads? To explore what you need to know about Instagram Stories ads, I interview Susan Wenograd on the Social Media Marketing Podcast. Susan is a Facebook ads expert and the chief marketing officer at Aimclear, a marketing agency focused on paid search and […] The post Instagram Stories Ads: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner.

How to Create a Voice Marketing Funnel With Alexa Flash Briefings

Social Media Examiner -

Looking for a unique way to increase your social media engagement? Have you considered gamifying an Alexa flash briefing? In this article, you’ll discover how to create a voice marketing funnel that increases social media reach and engagement. Using Voice Technology to Improve Social Media Engagement Voice technology is becoming increasingly prevalent with the explosion […] The post How to Create a Voice Marketing Funnel With Alexa Flash Briefings appeared first on Social Media Marketing | Social Media Examiner.

How to Optimize Your Online Marketing Plan: A 4-Step Process

Social Media Examiner -

Want to be sure your next marketing plan is optimized for the future? Looking for a framework to follow? In this article, you’ll discover a four-step process to audit and adjust your next marketing plan. #1: Evaluate Your Branding and Online Footprint to Ensure Consistency First, you need to address brand health. Does your brand […] The post How to Optimize Your Online Marketing Plan: A 4-Step Process appeared first on Social Media Marketing | Social Media Examiner.

How to Use Instagram Stories to Promote a Live Event

Social Media Examiner -

Does your business host events, workshops, or training experiences? Looking for an effective way to promote these events on Instagram? In this article, you’ll learn how to document live events in Instagram Stories to increase awareness and sales for the next live event. Why Document Live Events With Instagram Stories? A live event can be […] The post How to Use Instagram Stories to Promote a Live Event appeared first on Social Media Marketing | Social Media Examiner.

Creating Stories That Stick: How Marketers Can Win With Story

Social Media Examiner -

Want to craft better stories in your marketing? Wondering what makes a good story? To explore the power of stories in marketing, I interview Kindra Hall on the Social Media Marketing Podcast. Kindra is the author of Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business. She’s also a keynote […] The post Creating Stories That Stick: How Marketers Can Win With Story appeared first on Social Media Marketing | Social Media Examiner.

How to Use Instagram Stories in Your Sales Funnel

Social Media Examiner -

Want to turn Instagram followers into clients? Wondering how to use Instagram stories to nurture warm leads? In this article, you’ll learn how to use Instagram stories to engage and guide people through your sales funnel. #1: Nurture Warm Instagram Leads in the Middle of the Funnel Instagram stories are best used to target followers […] The post How to Use Instagram Stories in Your Sales Funnel appeared first on Social Media Marketing | Social Media Examiner.

23 Valuable Tools and Apps for Marketers

Social Media Examiner -

Looking for some new ways to improve your social media management and content creation? Wondering which tools and apps to try? In this article, you’ll find 23 desktop tools and mobile apps that will save you time and effort in your daily marketing workflow. #1: Quickly Find the Best Emoji for Your Message Emojim is […] The post 23 Valuable Tools and Apps for Marketers appeared first on Social Media Marketing | Social Media Examiner.

Instagram Brand Collab Manager and Pinterest Trends Tool

Social Media Examiner -

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the latest way Instagram is connecting brands with influencers on the platform and upcoming Instagram Stories features […] The post Instagram Brand Collab Manager and Pinterest Trends Tool appeared first on Social Media Marketing | Social Media Examiner.

Neuroscience and Marketing: How People Make Decisions

Social Media Examiner -

Have you ever wondered why some marketing campaigns connect with people while others flop? Want insight into how the brain makes decisions that compel people to take action? To explore the science behind how people make decisions, I interview Tracy Trost on the Social Media Marketing Podcast. Tracy is a neuroscience marketing expert and the […] The post Neuroscience and Marketing: How People Make Decisions appeared first on Social Media Marketing | Social Media Examiner.

5 Essential Facebook Analytics Reports for Marketers

Social Media Examiner -

Looking for people-centric marketing metrics to track and analyze your customers and prospects? Are you using the reports available inside of Facebook Analytics? In this article, you’ll discover five Facebook Analytics reports to help you make data-backed business decisions. Why Your Business Should Use Facebook Analytics Reports Every company has a growth model that includes […] The post 5 Essential Facebook Analytics Reports for Marketers appeared first on Social Media Marketing | Social Media Examiner.

How to Create a Social Media Style Guide for Your Business

Social Media Examiner -

Want to document how your business should market and communicate on social media? Wondering what you should cover? In this article, you’ll find seven critical elements to include when you create a social media marketing style guide. #1: Define Your Brand Identity Before diving into the details of creating a social media style guide, you […] The post How to Create a Social Media Style Guide for Your Business appeared first on Social Media Marketing | Social Media Examiner.

How to Get Approved for Instagram Shopping and Product Tags

Social Media Examiner -

Has your application for Instagram Shopping and product tagging been denied? Wondering where to turn? In this article, you’ll find step-by-step instructions to reapply for Instagram Shopping so you can enable product tagging. Have You Been Denied for Instagram Shopping and Product Tagging? Instagram product tagging is an Instagram business account feature that allows you […] The post How to Get Approved for Instagram Shopping and Product Tags appeared first on Social Media Marketing | Social Media Examiner.

New YouTube Monetization, Promotion, and Policy Updates

Social Media Examiner -

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore new ways to monetize, promote, and protect your brand’s YouTube channel with special guest, Luria Petrucci. Tune […] The post New YouTube Monetization, Promotion, and Policy Updates appeared first on Social Media Marketing | Social Media Examiner.

Writing Facebook Ad Copy That Converts

Social Media Examiner -

Want to write persuasive Facebook ad copy that sells? Wondering how to get your Facebook ads to work better? To explore what marketers need to know about writing Facebook ad copy that converts, I interview Molly Pittman on the Social Media Marketing Podcast. Molly is a Facebook ads strategist and co-host of the Perpetual Traffic […] The post Writing Facebook Ad Copy That Converts appeared first on Social Media Marketing | Social Media Examiner.

How to Clear Facebook Cache, Twitter Cache, and LinkedIn Cache so Your Content Looks Right

Social Media Examiner -

Have you ever updated content but the old images or descriptions are still there when you share that content on social platforms? Wondering how to force Facebook, Twitter, and LinkedIn to clear their cached version of your content? In this article, you’ll find a step-by-step guide to clearing the cache of Facebook, Twitter, and LinkedIn […] The post How to Clear Facebook Cache, Twitter Cache, and LinkedIn Cache so Your Content Looks Right appeared first on Social Media Marketing | Social Media Examiner.

How to Write Persuasive Instagram Ads, Captions, and Bios

Social Media Examiner -

Want more clicks and engagement on Instagram? Looking for tips on writing that converts? In this article, you’ll find techniques for creating compelling Instagram ads, captions, and bios that deliver results. #1: How to Write Instagram Ad Copy That Converts Instagram ads are a powerful way to promote your products, drive sales, and grow your […] The post How to Write Persuasive Instagram Ads, Captions, and Bios appeared first on Social Media Marketing | Social Media Examiner.

How to Let Facebook Automatically Present the Best Ad Text: Multiple Text Options

Social Media Examiner -

Want Facebook’s AI to show the right ad text to the right audience? Wondering how multiple text options can help improve your conversions? In this article, you’ll learn how to use Facebook’s Multiple Text Optimization feature so you can effortlessly customize your Facebook ads for different people. About Multiple Text Options in Facebook Ads Multiple […] The post How to Let Facebook Automatically Present the Best Ad Text: Multiple Text Options appeared first on Social Media Marketing | Social Media Examiner.

Preparing for California Consumer Privacy Act (CCPA): What Marketers Need to Know Now

Social Media Examiner -

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the California Consumer Privacy Act and what processes and technology all businesses need to have in place […] The post Preparing for California Consumer Privacy Act (CCPA): What Marketers Need to Know Now appeared first on Social Media Marketing | Social Media Examiner.

Facebook Ad Trends: What Marketers Need to Know

Social Media Examiner -

Are you keeping up with changing Facebook ad trends? Wondering which Facebook ad placements you should focus on? To explore what marketers need to know about the latest Facebook ads trends, I interview Rick Mulready on the Social Media Marketing Podcast. Rick, a Facebook ads expert, is the host of The Art of Online Business […] The post Facebook Ad Trends: What Marketers Need to Know appeared first on Social Media Marketing | Social Media Examiner.

How to Create Square Videos That Stand Out: 6 Useful Tools

Social Media Examiner -

Want to make square videos that work on any social platform? Looking for tools to help? In this article, you’ll discover six tools to crop, brand, and optimize square videos to perform better on Facebook, Instagram, and LinkedIn. Why Square Video on Social Media? Brands and businesses of all sizes are jumping on the video […] The post How to Create Square Videos That Stand Out: 6 Useful Tools appeared first on Social Media Marketing | Social Media Examiner.

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