Industry Blogs

How to Use Facebook Ad Dayparting to Optimize Your Results

Social Media Examiner -

Want to make sure you serve Facebook and Instagram ads when your followers are online? Have you considered dayparting your ad campaigns? In this article, you’ll discover how to use dayparting to schedule Facebook and Instagram ads to pause and run on specific days and times. What Is Dayparting? Dayparting is the practice of scheduling [...] This post How to Use Facebook Ad Dayparting to Optimize Your Results first appeared on Social Media Examiner.

Stream Data Centers Announces New Dallas-Area Hyperscale Data Center Development

My Host News -

DALLAS, TX – Stream Data Centers is pleased to announce that it has acquired approximately 23 acres for construction of their new Dallas-area campus development in Garland, Texas. When completed in late 2018, the newly-constructed DFW VII facility will offer an expandable 140,000 square foot data center with redundant 40 MW utility feeds from an on-site substation provided by Oncor. Ultimately the campus will total approximately 400,000 square feet. “Stream’s DFW VII data center will follow a successful formula from our previous Dallas-area developments and benefit from the best practices and improvements we’ve made along the way,” states Paul Moser, Co-Managing Partner of Stream Data Centers. Stream Data Centers’ new DFW campus development will feature: A 22.66 acre site in Garland, Texas located on Lookout Drive, in close proximity to robust Northeast Dallas, Richardson and Garland amenities, power and fiber infrastructure. Initial 140,000 square-foot structurally-enhanced data center with land available for multiple phases. Two (2) 40 MW utility feeds from a new on-site Oncor substation offering power at competitive transmission rates. Two (2) diverse telco entrances, with multiple fiber providers and a strong mix of local, long haul and dark fiber providers to the site through multiple routes. Designed to meet or exceed size and capital investment requirements under House Bill 1223 sales tax exemption program. Optimal location outside of flight paths, railways and FEMA 500 year flood plain. Stream has worked with multiple network service providers to secure diverse dark fiber paths back to the major carrier hotels and cloud interconnection locations, allowing our customers to expand beyond the providers that are in the immediate area with access to 100+ network and cloud providers. The site will offer numerous different paths between any major interconnection point or data center in the metro area. “Our new development in Garland, Texas seeks to address the growing needs of cloud companies and enterprise users in and around the Dallas market,” Moser said. “We believe that our DFW VII data center will meet the needs of companies looking for highly-secure and resilient data center space with low-latency connectivity in the Dallas market.” About Stream Data Centers Since 1999, Stream has been an active investor and industry leader, providing premium services, optimized value and critical environments to Fortune 500 companies. To date, Stream has acquired, developed and operated more than two million square feet of data center space in Texas, Minnesota, Illinois, California and Colorado, representing more than 200 megawatts of power. Stream develops and operates highly resilient, scalable and efficient data centers, with products including fully-commissioned Hyperscale Data Centers, Private Data Center™ Suites, Ready-to-Fit™ Powered Shells, Build-to-Suit Infrastructure and Scalable Colocation Environments – all with immediate connection to network carriers and public cloud providers. Stream Data Centers is committed to improving the data center experience through exceptional people and service. Services supporting critical environments and energy procurement leverage the combined skill sets and resources of Stream’s technical real estate professionals with fine-tuned data center and energy expertise, to deliver end-to-end solutions for mission-critical infrastructure needs. By understanding the dynamics of the data center market, Stream is able to forecast customer demand to proactively and cost-effectively deploy the right products at the right time. These disciplines, aligned with significant capital and industry expertise, keep Stream customers ahead of the data center planning curve. Learn more at www.streamdatacenters.com.

Zayo to Establish Data Center Presence in UK

My Host News -

BOULDER, CO – Zayo Group Holdings, Inc. (NYSE: ZAYO) will expand its European data center presence with a new location in Feltham, UK. The zColo facility, the company’s first data center in the London metro area, will add 30,000 total square feet and 3.6 megawatts (MW) of critical power. The new data center is driven by commitment from a major anchor tenant and strong demand in the UK. The carrier-neutral facility, which is located at the confluence of UK’s major telecom networks, provides extensive interconnectivity as well as access to Zayo’s global fiber backbone. It is located minutes from Heathrow. The growth in consumer content, mobile business services, technology businesses and webscale cloud providers is driving demand for colocation space in London. Over the past several years, Zayo has leveraged network assets from Geo and Viatel, significantly growing its UK-based fiber business. The new data center provides an in-country location for these customers, meeting their requirements for high-capacity infrastructure that complies with Brexit-related data sovereignty laws. “This new data center strengthens our commitment to the UK, providing customers with an excellent option for colocation and high-capacity fiber connectivity,” said TJ Karklins, senior vice president of Zayo’s zColo business segment. “This facility will offer low-latency connectivity to Slough, city center, and even around central London for connection directly to France and the rest of Europe. We look forward to delivering high-compliance, network-neutral solutions from our growing European platform.” For more information on Zayo’s data centers, please visit zayo.com/services/data-center-colocation/. About Zayo Group Zayo Group Holdings, Inc. (NYSE: ZAYO) provides communications infrastructure solutions, including fiber and bandwidth connectivity, colocation and cloud infrastructure to the world’s leading businesses. Customers include wireless and wireline carriers, media and content companies and finance, healthcare and other large enterprises. Zayo’s 127,000-mile network in North America and Europe includes extensive metro connectivity to thousands of buildings and data centers. In addition to high-capacity dark fiber, wavelength, Ethernet and other connectivity solutions, Zayo offers colocation and cloud infrastructure in its carrier-neutral data centers. Zayo provides users with flexible, customized solutions and self-service through Tranzact, an innovative online platform for managing and purchasing bandwidth. For more information, visit zayo.com.

Epsilon to Host Webinar on Serving Next-Gen Enterprise Cloud Demand

My Host News -

NEW YORK, NY – Epsilon®, a privately owned global communications service provider, today announced that it will be hosting a webinar entitled “Serving Next-Gen Enterprise Cloud Demand with Software Defined Networking” on Tuesday, April 24, at 10am ET. This webinar is exclusive to the industry analyst community and will focus on the evolving needs of the data center as applications including artificial intelligence, machine learning, IoT and more are driving the always-on, connected world that we live in. With the global transformations that these applications promise to deliver, the connectivity model must also adapt in order to not stifle innovation. Epsilon is a cloud-centric network service provider, extending carrier grade connectivity services to communications and cloud ecosystems. The company offers networking capabilities that combine on-demand infrastructure, automation, web-based portals and APIs designed to enable global connectivity. Attendees will have the opportunity to hear from Epsilon co-founder and chief executive officer, Jerzy Szlosarek, on the growing forces that are cultivating the shift in networking service models, whilst illustrating the business case for Software Defined Networking (SDN) and API interoperability that will serve the evolved enterprise networking needs. Gil Santaliz, CEO of NJFX—operating the only U.S. Tier 3 data center located at a Cable Landing Station (CLS)—will also participate in the webinar discussing how the two operators are working together. “Emerging technology is forcing enterprises to reevaluate how they manage, support and store these applications. As a result, the data center industry must evolve to not only meet its customer’s current application and connectivity needs, but also those needs that have yet to be realized as technology continues to advance,” said Jerzy Szlosarek, CEO, Epsilon. “At Epsilon, we are working to proactively meet our customers’ connectivity needs, in partnership with data centers like NJFX. This webinar will allow both Epsilon and NJFX to have an open dialogue with the analyst community about the best way to address these needs.” The webinar will be held on Tuesday, April 24, at 10am ET, and is exclusive to the analyst community. Registration is now open and can be accessed at: https://register.gotowebinar.com/register/8016568255382721794. About Epsilon Epsilon is a global Cloud Centric Network service provider, extending carrier grade connectivity services to the world’s Communications and Cloud ecosystems. The company offers smart networking capabilities that combine on demand infrastructure, automation, web-based portals and APIs to give partners friction-free access to global connectivity. All Epsilon services are powered by a next generation hyper-scalable global backbone which connects all the leading telecoms hubs globally. Across this fabric encompasses a dense ecosystem of carriers, service operators and cloud providers offering the leading interconnect point for a diverse set of network and connectivity requirements. For more information, please visit www.epsilontel.com.

Free Open Source Control Panels For Your VPS: Which One to Choose?

My Host News -

An open source control panel allows you to administer your VPS (Virtual Private Servers) gracefully and add some individual functionality to them. So, going into server administration raises important questions about the best open source control panels you can choose from. As there are plenty of choices, web hosting provider Hostens is going to overview a few by comparing them with each other. Server control panel is a software with specialized graphical interface for administrating your server. A GUI control panel takes away much of the complexity of server administration and makes it a straightforward task. You can create e-mails, FTP accounts, and databases, add domains, check various logs, and many other things just logged into your control panel via a web browser. It simplifies server administration functions as ordinary users without high-level technical knowledge can manage their servers. There are many different control panels available in the market today. Let’s review a few of them: VESTACP VestaCP is one of the newest and fastest open source control panels for VPS available. It is mostly popular for its lightweight design, which makes it pretty simple to use even for the first time. VestaCP runs on Apache and Nginx. It makes it easy to create a database, add a domain, an SSL, and use the backup function. Built-in features include “Let’s Encrypt”, firewall, cron jobs, multiple language options, and many other. Pros: + New great looking design + An easy-to-use webmail + Works with nginx + Great for small VPS + Easy backup and restoration Cons: – No integrated file editor (for additional price only) – Additional cost for VestaCP official support – No one-click install application available WEBMIN/VIRTUALMIN Webmin is also one of the most popular VPS control panels. One of the main reasons for using it is great unique configuration opportunities. This control panel is designed to manage Linux systems with web browsers instead of commands by integrating Virtualmin. Webmin/Virtualmin is mobile friendly, so you’re able to do everything, from restarting services to creating new mailboxes, in just a few taps on your phone. However, because of the old interface it takes a while learning to use it. Built-in features include a file manager, a “Let’s Encrypt” integration, a firewall, backup and restoration, and many more. Pros: + Advanced control panel with lots of modules for installation available + Perfectly proper for administration of a large VPS + Small amount of RAM required for it to run + Easily available upgrades + Mobile friendly + Allows you to avoid the SSH command line Cons: – Old user interface – Limited support ISPCONFIG ISPConfig is an open source hosting control panel for Linux, licensed under the BSD license. ISPConfig allows administrators to manage websites, e-mail addresses, and DNS records through a web-based interface. The software has 4 login levels: administrator, reseller, client, and e-mail user. Built-in features include a file manager, a firewall, cron jobs, multiple language support, and so on. Pros: + Free to download + Compatible with many Linux operating systems + Advanced control panel with lots of modules available for installation + Has an app for Android + Supports different languages + Different access levels + Possibility to manage one or more servers from a single control panel Cons: – Difficult to install and configure on VPS – Needs a lot of resources to run – No official support CENTMIN MOD Centmin Mod is a shell-based control panel for CentOS operating system with LEMP Stack install. It was intended for a single root user/administrator to manage multiple or single web sites on a VPS or a dedicated server. Centmin Mod LEMP web stack has an auto installer that takes the manual work out of the process and fully automates most of installation, configuration, base optimization, and the best recommended practices and settings for CentOS, Nginx, MariaDB MySQL, PHP, CSF Firewall security, and other software installed. The whole process is done via the core centmin.sh shell-based script which can install Centmin Mod via a curl one-liner install method. However, Centmin Mod does not have a web GUI panel, but rather allows the admin to manage their server on the SSH command line with added convenience of a shell-based menu for frequently performed tasks. Pros: + Free to download + Requires a very low amount of server resources + Easy to manage via the command line + Plenty of functionality and add-ons available + The best choice for several websites Cons: – Not suitable for shared hosting – No GUI – Available only on CentOS 6 or CentOS 7 Overview To sum up, there are plenty of choices. So, choosing the right control panel for your VPS is definitely not an easy task. The best way is to try them all. Yet, if you have little time, you must consider what the main purpose of your VPS is. If it’s having an easy-to-use graphical interface, then VestaCP is the right choice for you. Webmin/Virtualmin is best for an individual configuration of your VPS while avoiding the command line in all possible cases. If you’re looking for reselling, ISPConfig is one of the great choices available. Finally, if you need to host only a few websites on your VPS and you are tired of the GUI eating up your server resources, then choose Centmin Mod control panel.

6 Instagram Stories Design Tools for Marketers

Social Media Examiner -

Want to create more professional-looking Instagram stories? Wondering how to easily add design elements or music to your stories? In this article, you’ll discover six easy-to-use design tools that will make your Instagram stories more interesting. #1: Customize Stories Templates With Easil Price: Basic plan is free; paid plans start at $7.50/month Easil is a [...] This post 6 Instagram Stories Design Tools for Marketers first appeared on Social Media Examiner.

How to Host a Facebook Watch Party in Your Facebook Group

Social Media Examiner -

Want to build more engagement in your Facebook group? Have you heard of a Facebook watch party? Now your group can watch and comment on videos together. In this article, you’ll discover how to run a Facebook watch party inside your Facebook group. What Is a Facebook Watch Party? Facebook Watch Party is a new [...] This post How to Host a Facebook Watch Party in Your Facebook Group first appeared on Social Media Examiner.

When Does Google AdWords Charge Your Credit Card?

Grow Traffic Blog -

For being one of the largest and most-used advertising networks in the world, Google is pretty imprecise with their billing schedule. Once you know how it works it will make sense to you, but the trick is understanding how it works. So let’s dig into it, shall we? Manual Payments and Payment Control Much like cars, there are two kinds of billing types you can have with Google’s AdWords. These are manual and automatic. Instead of referring to a transmission, though, with Google it refers to payments. Manual payments are very simple, so I’m going to cover them in this section before we dig into the more interesting details of automatic payments. Manual payments are essentially pre-paid advertising. With manual payments set on your account, you make a payment to Google before you run any ads at all. In fact, your ads won’t run at all until you have made a payment. Essentially, manual payments are a way for you to pay up-front and have a hard limit on your advertising budget. You can pay $100 to Google and be 100% guaranteed that you will never pay more than that $100 unless you specifically decide to add more money to your account. Once you have money in your account, you can set ads to run using that budget. The ads still run according to your settings for daily spend limits. In order to avoid instances where your ads are starting and stopping abruptly due to short budgets, Google will send an email to your AdWords account contact email when your stash of cash is running low. Generally, this is when you have about a week’s worth of budget remaining, though if you tend to put less than a week’s worth of money in your account at a time, the warning email will be different. There is a minimum amount you can add when you make a manual payment, though it’s fairly low. It varies by account, however, based on location and payment type, to ensure that transaction fees and other costs are covered. You are able to store a payment method, such as a credit card, but Google will not automatically charge it; you must manually make the payment. There are a variety of different payment methods available, depending again on your location and currency of choice. This tool will check based on your information in your AdWords account. Don’t forget two things. First, there will be processing time involved in adding money to AdWords. It can take anywhere from a day to a week, or even more for esoteric payment methods or when there’s a possibility of fraud with a given type of payment. Make sure to restock your budget ahead of time so you don’t have gaps in ad coverage. Secondly, remember that some countries require you to pay the Value-Added Tax (VAT) when you make a payment. Don’t under-pay to your budget because you forget you’re liable for VAT. Unfortunately, manual payments are not available for new accounts in specific countries. If you have an older account in one of these countries you may be grandfathered in, but you may be required to change. I don’t know for sure how Google is handling it. The countries in question are Canada, the United States, Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom, Israel, Australia, Malaysia, and New Zealand. Any page in Google’s help center involving manual payments – like this one – will have a list of these countries kept up to date, so double-check before you try to start manual payments. Manual payments are generally the preferred option for countries that have a high history of fraud and invalid payments. It makes sense; Google wants the money up front so they aren’t shafted when it comes time for payment. For more trustworthy countries, or countries where fraud can be more aggressively punished, automatic payments are allowed or required. Note: if your account is set to automatic payments, you can still make manual payments toward your bills. For example, if you’re paying on a rolling 30-day basis, but you would prefer to pay for your ads weekly, you can make payments once a week towards your overall balance. This allows you more control over your billing as you go. This is not required, but can be helpful for some businesses. Automatic Payment Thresholds and Schedules With an account set to automatic payments, you essentially just add a payment method to your account, which is debited when you reach certain payment thresholds. These thresholds are variable, which is why there’s so much confusion as to when you have to pay for your ads. Before discussing thresholds, it’s worth noting that China and Russia are not allowed to use automatic payments. No other country is banned from using them as of this writing. Automatic payments trigger when one of two thresholds is met. The first is easy; 30 days since your last payment. If you pay on October 1st, your next payment date would be October 31st; 30 days since your previous payment. Since this payment is not a solid once-per-month, your date of payment will gradually shift according to how may days are in each month. This payment date drift can add to some confusion. For example, if you pay on October 1 of 2018, you will pay on October 31 of 2018, and then every 30 days afterwards. This means when October of 2019 rolls around, you will end up paying on October 26th, 2019. This assumes two things; first, that you’re always paying under the other threshold I haven’t yet discussed, and that you’re not pre-paying more than your costs. If you end up paying more than your costs with manual payments, you will end up with a disjointed billing schedule, and will simply need to look at your AdWords account to see when your next payment will end up due. If you want to calculate a rolling 30-day payment schedule you can use a date calculator fairly easily, though holidays may throw things into question. It’s easier to just monitor your AdWords billing page, really. The second threshold is generally going to throw everything into disarray, especially when you’re rapidly changing the scale or number of your ads. Your account will have a cost threshold, which triggers a payment when you reach it, regardless of how far away your next 30-day payment is. You could potentially trigger it two days after your last payment, if you crank up your ads high enough. Your payment threshold can vary, not just from account to account, but from month to month. When you hit your payment threshold and successfully pay it, your next threshold will be higher. If you have a higher threshold and fail to reach that cost in 30 days, your threshold will drop to the next highest level. Most accounts start with a payment threshold of $50. What this means is that once your account has run enough ads to reach $50 in costs, you will be charged immediately, regardless of how long it has been since your last payment. So if you were last charged on October 1, and you reach $50 in payments on October 7, you will be charged then. Once you reach that $50 threshold and pay it, your threshold will be increased. The increases are generally around $150, though this can also vary based on your location. You hit $50 and pay it, and Google will increase your next threshold to $200. If you then reach $200 in costs by October 27, you will be charged then, and your threshold will increase another $150, to $350 total. Google will continue to increase your payment threshold as you run into it, up until you either fail to pay on time, or your fail to reach your new threshold in 30 days. This allows them to continually ensure the validity of your payments, particularly through massive spikes in ad traffic. It’s a means of protection more than anything. If you average $45 in ads for a year, you’ll generally be paying on the 30-day mark. If you then unfetter your ads and broaden targeting such that you would accrue $1,000 in payments in 10 days, Google doesn’t want to be left on the hook for that if you cut and run. They cut you off and require payment at each threshold based on your accrued costs, so the maximum they would be left hanging is about the additional $150. Finding and Changing your Thresholds I know it’s fairly tricky to understand, but that’s what happens when I have to explain a general answer to a broad audience. If you come to me specifically, one on one, asking when your next payment will be due, I can look that up for you easily. You can look it up too; just go to your AdWords account and click either the gear or the wrench icon. If you have the gear icon, look for the “your balance” section. If you have the wrench, look for the Setup header and find Billing & Payments. Click on whichever one is relevant and look for the progress bar. This will show you how much you have progressed towards whatever your current threshold is, when the next date of payment is, and how close you are to triggering a threshold payment instead. There are a few ways you can tweak your payments. For one thing, you can make a manual payment at any time. This will reduce your amount owed by the amount you pay, meaning it will take that much longer to reach your next value threshold. However, this does NOT push back your next automatic payment date. For example, if you paid automatically on October 1, your next automatic payment will be on October 30. If you make a manual payment on October 20 that reduces your amount owed to $10 and you don’t accrue any further costs in the following 10 days, you will still have to pay that $10 on October 30. See what I mean? You can manage payment methods using manual payments. For example, if you want to use a secondary payment method to help with some of your ad costs, you can make a manual payment with the second payment method, reducing the amount your primary payment method will be charged when you reach a threshold. Google also highly recommends adding a secondary backup payment method to avoid cases where a declined credit card causes your ads to stop running. This is not technically required, but it’s a good practice if your business is heavily reliant on your advertising. You cannot, as far as I know, contact Google to ask for a reduced payment threshold. You CAN, however, contact Google and ask for an increased threshold. Google may be ale to increase your threshold, but it requires a manual review of your account. This review will go over your payment history and validity of your ads in detail. If you’ve ever had a payment declined, if you’ve used a variety of different payment methods, or if you show signs of impending fraud, Google will not increase your threshold. Otherwise, they might. It takes around a week for the application to process. If your application is approved, Google will increase your threshold. This does NOT change your time threshold; you will still be charged 30 days after your previous automatic payment. It’s also worth noting that, outside of a manual review, Google will not notify you of a change to your payment thresholds. You have to pay attention to your billing status in your account on your own. It can be worthwhile to check this on a weekly basis, particularly if you have volatile ads or are ramping up for seasonal ads. There! That’s pretty simple, right? It’s actually less complex than it sounds, but the answer to “when is the next time I’ll be charged by Google” is basically “check your account and see.” There’s no specific date or schedule Google sends out bills; it all depends on your payment type, your amount of value accrued, and the date your account was created and a payment type was added. So, you know, just go check yourself. The post When Does Google AdWords Charge Your Credit Card? appeared first on Growtraffic Blog.

How to Reshare an Instagram Post to Your Instagram Stories

Social Media Examiner -

Wish you could easily reshare someone else’s Instagram post? Have you heard of Instagram’s Add Post to Your Story feature? In this article, you’ll discover how to add any public post to your Instagram story and how this feature can benefit your business. Find Out if You Have the Instagram Reshare Feature The Instagram reshare [...] This post How to Reshare an Instagram Post to Your Instagram Stories first appeared on Social Media Examiner.

Why Declining Social Media Reach May Be a Blessing in Disguise – Here’s Why # 162

Stone Temple Consulting Blog -

As social networks continue to throttle the organic reach of business accounts, many business owners have either sunk in despair or wasted time shaking their fists or complaining. In this episode of our popular Here’s Why digital marketing video series, Stone Temple’s Mark Traphagen explains why he thinks we can’t totally blame the social networks for these changes, and how they could turn out to be a blessing in disguise for smart marketers. Resources See all of our Here’s Why Videos | Subscribe to our YouTube Channel Social Media in 2018: Time to Grow Up or Get Out Transcript Eric: Mark, a lot of businesses and social media managers seem discouraged these days. Some of the most prominent social networks seem to be throttling their ability to reach their fans, sometimes down to almost zero, in the case of Facebook.   Mark: That’s true, Eric. Although, I don’t blame the social networks.   Eric: No? Why not?   Mark: Because they’re businesses and they have every right to look out for the health of their business, and as in most businesses, that means looking out for the needs of the customers. And, newsflash, your business page is not their customer, unless you’re paying for advertising.   Eric: Aren’t the users the customers?   Mark: Well,  not directly. The odd thing about social media is the network looks out for its paying customers, the advertisers, by looking after the needs of the users, real people who have accounts and use the networks for free to stay informed, keep up on and in touch with their friends, and be entertained. Now, social networks know they need to keep those people happy so they’ll keep coming back to that network, providing more eyeballs for the advertisers.   Eric: So, what does that have to do with throttling the reach of the business pages?   Mark: Social networks watch the behavior of their users very carefully. They sometimes survey them, as well. In the case of Facebook, they pay attention to what scientific studies tell them. The overwhelming conclusion from all of that is that the kind of content most business pages post has little to no interest to their users, and according to a number of studies, actually makes those users unhappy and more likely to quit the network.   Eric: So, how can you say that this is a blessing in disguise for businesses?   Mark: First, because of what a great many businesses were doing on social media was of little value anyway. It was a never-ending chase after low-value engagement, such as likes. In order to increase that engagement, many were indulging in empty calories, in junk content that was meant merely to shock or mislead the user. But, that kind of content does nothing to build the reputation of the brand and affinity with the users. Now, more positively, I’m hoping that more businesses now will turn to things where organic social media really works well for the users, such as truly useful content that informs or helps users, and content that makes users want to think and engage in real conversations, not just clicking a Like button and moving on.   Eric: In other words, doing real marketing.   Mark: Precisely. Beyond that, social media has proven value for customer service and for building relationships with key customers, influencers, and potential business partners. Don’t miss a single episode of Here’s Why with Mark & Eric. Click the subscribe button below to be notified via email each time a new video is published. Subscribe to Here’s Why See all of our Here’s Why Videos | Subscribe to our YouTube Channel

Instagram Rolls Out Focus Portrait Mode

Social Media Examiner -

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore the new LinkedIn profile layout with Viveka Von Rosen, Instagram rolling out Focus portrait mode with Jenn [...] This post Instagram Rolls Out Focus Portrait Mode first appeared on Social Media Examiner.

Predictive Analytics: How Marketers Can Improve Future Activities

Social Media Examiner -

Want your marketing to be more efficient? Wondering how predicting your marketing cycles can help? To explore how marketers can get started with predictive analytics, I interview Chris Penn. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business [...] This post Predictive Analytics: How Marketers Can Improve Future Activities first appeared on Social Media Examiner.

How to Research and Plan Your Blog Content for a Year

Social Media Examiner -

Do you use a blog to connect with customers and prospects? Wondering how to plan and publish strategic content on a consistent schedule? In this article, you’ll discover how to set your blog’s editorial calendar for an entire year. #1: Set Goals for Your Blog Before opening a spreadsheet and jotting down ideas for your [...] This post How to Research and Plan Your Blog Content for a Year first appeared on Social Media Examiner.

Hello From Mission Control! The 2018 cPanel Conference is Here

My Host News -

HOUSTON, TX – cPanel is excited to announce the Annual cPanel Conference will be returning to cPanel’s home in Houston, Texas. This year the event will be on October 2 and 3. This conference boasts two days packed with highly technical talks and three evening networking events all included in the attendee ticket price. This conference will educate, excite, and refresh all attendees. The first sponsor of the 2018 cPanel Conference, SiteLock, has sponsored the cPanel Conference for the 3rd year in a row! SiteLock is a cloud-based security tool that detects and responds to malware and vulnerabilities on your website. “We are excited to sponsor cPanel Conference for the third consecutive year,” said Tom Serani, Executive Vice President of Business Development for SiteLock. “As the demand for cybersecurity continues to grow, the cPanel Conference offers an opportunity in the marketplace to communicate the importance of proactive website security and how SiteLock can help.” “Last year the cPanel Conference had speakers from more than ten different companies, and this year we want to double it,” said Ken Power, VP of Product Development at cPanel. “The call for talks is open now and will remain open until May 31st, 2018, or until we fill all the available speaking spots.” Anyone wishing to find more information about the conference can do so on the cPanel conference site, https://conference.cpanel.com. For business inquiries or any other questions, email conference@cpanel.net. About cPanel Since 1997, cPanel has been delivering the web hosting industry’s most reliable and intuitive web hosting automation software. The robust automation software helps businesses thrive and allows them to focus on more important things. Customers and partners receive first-class support and a rich feature set, making cPanel & WHM® the Hosting Platform of Choice. For more information about cPanel, visit https://cpanel.com.

Canadian Web Hosting Successfully Completes Annual SOC 2 Type II Audit, Continues Commitment to Security

My Host News -

VANCOUVER, BC – Canadian Web Hosting, a leading provider in web hosting, cloud hosting, and data centre infrastructure, has announced that it has once again successfully completed its annual independent audit for Service Organization Control (SOC) 2 Type II, in accordance to AT 101, making this its eight consecutive year of completion. The SOC 2 Type II audit was conducted for the period between February 1, 2017 and January 31, 2018 and examined all of Canadian Web Hosting’s services, including dedicated server hosting, cloud hosting, Canadian colocation, and web hosting services. The audit process scanned Canadian Web Hosting’s compliance to industry best practices, covering controls, processes and procedures. Upon completion, it was determined that its control activities were compliant and the company displayed the ability to effectively operate throughout the reporting period. Canadian Web Hosting is AT 101 SOC 2 Type II compliant to meet data and security requirements for its customers. The SOC 2 Type II report is available upon request and can be obtained by customers, members of the media, or other interested individuals. One of Canadian Web Hosting’s core missions is to help businesses meet their certification requirements in accordance with AT 101 (formerly SAS70 and CSAE 3416 Type II), which meets the new international service organization standards for Type I and Type II reporting. As a result, its web hosting customers that have services including dedicated servers, VPS, cloud servers, cloud computing, cloud storage, and/or shared hosting can feel confident that they are in a secure environment equipped with the proper controls for internet operations and highly available IT services. “Canadian Web Hosting has always understood the need to provide customers with a reliable, safe and secure hosting environment. By going through our annual AT101 SOC 2 Type II audit, we assure our customers that we are committed to this,” said Kings Wong, VP of Operations at Canadian Web Hosting and Certified Information Security Manager (CISM). “Our clients can feel assured that they are receiving the technology, support and verifiable processes that exceed industry standards for compliance.”

GlobalSign Joins Cloud Signature Consortium and Adobe Cloud Signature Partner Program

My Host News -

BOSTON – GlobalSign (www.globalsign.com), a global Certificate Authority (CA) and the leading provider of identity and security solutions for the IoT, today announced it has joined the Cloud Signature Consortium and the Adobe Cloud Signature Partner Program. Under both agreements, GlobalSign’s cloud-based Digital Signing Service is now directly integrated with Adobe Sign. GlobalSign is the first global scale Certificate Authority to join both programs, enabling organizations using Adobe Sign to seamlessly create trusted and compliant digital signatures. The cloud-based service handles all cryptographic components needed to deploy digital signatures. Founded by Adobe in 2016, the Cloud Signature Consortium is an international group of leading industry and academic experts committed to building a new, open standard for cloud-based digital signatures across mobile and web – allowing anyone to digitally sign documents from anywhere. The standard benefits business and organizations around the world that need to comply with the most demanding electronic signature regulations like eIDAS. By joining the Cloud Signature Consortium and the Adobe Cloud Signature Partner Program, GlobalSign will be better able to provide digital signing services to a wide-reaching market through standards, integrations and strong partnerships. “GlobalSign is extremely pleased to join the Cloud Signature Consortium, as well as Adobe’s Cloud Signature Partner Program,” said Nadim Farah, product manager, Digital Signing Service, GlobalSign. “We believe that our partnership with Adobe will enhance our customers’ experiences. The services offered by our other Cloud Signature Consortium partners will enable us to bring our trust services to a wider market, as well as contribute to future iterations of the Consortium’s activities and standards.” GlobalSign makes digital signatures accessible to companies of all sizes via a seamless integration with Adobe Sign and partnership with the Cloud Signature Consortium. GlobalSign documents are compatible and automatically trusted by Adobe Sign, making it easier for organizations to provide signing capabilities to their employees and customers. For more details, visit https://www.globalsign.com/en/digital-signatures/cloud-signatures/ About GMO GlobalSign GlobalSign is the leading provider of trusted identity and security solutions enabling businesses, large enterprises, cloud-based service providers and IoT innovators around the world to conduct secure online communications, manage millions of verified digital identities and automate authentication and encryption. Its high-scale PKI and identity solutions support the billions of services, devices, people and things comprising the Internet of Things (IoT). The company has offices in the Americas, Europe and Asia. For more information, visit https://www.globalsign.com About GMO Cloud KK GMO Cloud K.K. (TSE: 3788) is a full-service IT infrastructure provider focused on cloud solutions. Established as a hosting company in 1996, the company has managed servers for more than 130,000 businesses and now has 6,500 sales partners throughout Japan. In February of 2011, the company launched GMO Cloud to enhance its focus on cloud-based solutions. Since 2007, the company has also grown its GlobalSign SSL security brand through offices in Belgium, U.K., U.S., China and Singapore. For more information, visit http://ir.gmocloud.com/english/. About GMO Internet Group GMO Internet Group is an Internet services industry leader, developing and operating Japan’s most widely used domain, hosting & cloud, ecommerce, security, and payment solutions. The Group also comprises the world’s largest online FX trading platform, as well as online advertising, Internet media, and mobile entertainment products. GMO Internet, Inc. (TSE: 9449) is headquartered in Tokyo, Japan. For more information, visit http://www.gmo.jp/en/.

How to Use 4 Twitter Analytics Tools to Improve Twitter Ad Performance

Social Media Examiner -

Do you use Twitter ads? Looking for tools to improve Twitter ad targeting? In this article, you’ll discover four tools to help you research and build better-targeted Twitter ad campaigns. #1: Run Keyword Searches to Export New Prospect Lists Followerwonk is a service from the SEO masterminds at Moz. This helpful analytics tool can save [...] This post How to Use 4 Twitter Analytics Tools to Improve Twitter Ad Performance first appeared on Social Media Examiner.

How to Manage and Analyze Your Social Media Marketing in 1 Dashboard

Social Media Examiner -

Need a better way to manage your social media marketing activities? Looking for a tool to show you performance metrics from multiple accounts in one place? In this article, you’ll discover how to use Cyfe to organize and analyze your social media marketing activities across several top networks and content channels. Why Use a Social [...] This post How to Manage and Analyze Your Social Media Marketing in 1 Dashboard first appeared on Social Media Examiner.

Pages

Recommended Content

Subscribe to Complete Hosting Guide aggregator - Magazines & Blogs